Rove Lite vs Runaway:Which is more popular by branded search?
In August 2026, Runaway had more branded searches than Rove Lite among camper trailers worldwide. Runaway was estimated to have 368K branded searches compared to Rove Lite’s 210, and held an 87.6% Share of Search versus Rove Lite’s 0.05%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Rove Lite or Runaway?
Compare the camper trailers people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Runaway, Rove Lite. The figures are in the table below the chart.
View monthly share of search table
| Month | Runaway | Forest River | Aliner | Oregon Trailer | My Pod | Rove Lite |
|---|---|---|---|---|---|---|
| Oct 2025 | 83.1% | 13.7% | 2.7% | 0.3% | 0.13% | 0.07% |
| Nov 2025 | 85.7% | 11.5% | 2.3% | 0.31% | 0.09% | 0.03% |
| Dec 2025 | 85.7% | 11.5% | 2.3% | 0.31% | 0.09% | 0.03% |
| Jan 2026 | 94.1% | 4.6% | 1.1% | 0.14% | 0.04% | 0.02% |
| Feb 2026 | 88% | 9.7% | 1.9% | 0.29% | 0.05% | 0.03% |
| Mar 2026 | 85.7% | 11.5% | 2.3% | 0.37% | 0.07% | 0.04% |
| Apr 2026 | 85.7% | 11.5% | 2.3% | 0.37% | 0.07% | 0.04% |
| May 2026 | 89.6% | 8.1% | 2% | 0.26% | 0.08% | 0.03% |
| Jun 2026 | 85.2% | 11.5% | 2.8% | 0.37% | 0.11% | 0.05% |
| Jul 2026 | 84.8% | 11.4% | 3.4% | 0.28% | 0.07% | 0.05% |
| Aug 2026 | 87.6% | 9.6% | 2.4% | 0.31% | 0.08% | 0.05% |
| Sep 2026 | — | — | — | — | — | — |
How has the Rove Lite and Runaway comparison changed over the last 12 months?
3 findings
- Runaway was ahead of Rove Lite in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Rove Lite’s estimated Share of Search among camper trailers worldwide moved from 0.07% to 0.05%, and its estimated monthly branded searches held steady at 210.
- Across the 11 months ending August 2026, Runaway’s estimated Share of Search among camper trailers worldwide moved from 83.1% to 87.6%, and its estimated monthly branded searches moved from 246K to 368K.
How did search popularity change for camper trailers worldwide in August 2026?
1 change
In August 2026, Runaway gained estimated Share of Search among camper trailers worldwide, from 84.8% to 87.6%.
How each brand is measured
Brandwave collects information about searches that people make online using Rove Lite’s and Runaway’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.