Rebuy vs Recombee:Which is more popular?
In September 2026, Recombee had more branded searches than Rebuy among ecommerce personalisation platforms worldwide. Recombee had about 1,000 branded searches, while Rebuy had 590. Recombee made up 1.4% of all ecommerce personalisation platform searches we track, and Rebuy accounted for 0.83%. When we asked ChatGPT and Google AI Overviews about ecommerce personalisation platforms, Rebuy appeared in two of the five answers and Recombee in one. Rebuy was mentioned before Recombee in two out of three answers that named either.
Who do people search for more?
Recombee, about 69% more searches than Rebuy
Who does AI mention more?
Rebuy, mentioned in 2 of 5 answers, Recombee in 1
Who does AI recommend more?
Rebuy, named ahead of Recombee in 2 of 3 answers
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Top ecommerce personalisation platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Rebuy was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Recombee was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Rebuy was listed before Recombee in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Bloomreach1st
Dynamic Yield2nd
Nosto3rd
Algolia4th- Rebuy5th
- Recombee6th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Dynamic Yield5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Bloomreach4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Nosto4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Algolia3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Rebuy2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Recombee1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about ecommerce personalisation platforms
5 answers
Asked ChatGPT
“Which ecommerce personalisation platform should I use?”
Asked ChatGPT
“What are the best ecommerce personalisation platforms?”
Asked ChatGPT
“What's the best ecommerce personalisation platform for personalised shopping?”
Searched Google, AI Overview
“ecommerce personalisation platform”
Searched Google, AI Overview
“product recommendation software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Rebuy or Recombee more popular in search?
This chart shows how often people search Google for Rebuy and Recombee by name. Each line represents a brand's share of searches for all six ecommerce personalisation platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Recombee, Rebuy. The figures are in the table below the chart.
View monthly share of searches table
| Month | Algolia | Bloomreach | Nosto | Dynamic Yield | Recombee | Rebuy |
|---|---|---|---|---|---|---|
| Oct 2025 | 59.1% | 21.6% | 8.1% | 7.9% | 2.3% | 1.1% |
| Nov 2025 | 62% | 18.5% | 8.4% | 8.3% | 2% | 0.74% |
| Dec 2025 | 61.8% | 18.5% | 10.2% | 6.7% | 2% | 0.73% |
| Jan 2026 | 60.3% | 22% | 8.2% | 6.6% | 1.9% | 0.88% |
| Feb 2026 | 55.7% | 24.9% | 9.2% | 7.5% | 1.8% | 0.99% |
| Mar 2026 | 58.4% | 21.3% | 7.9% | 9.6% | 1.9% | 0.85% |
| Apr 2026 | 60.4% | 22.1% | 8.2% | 6.6% | 2% | 0.72% |
| May 2026 | 58.4% | 21.3% | 9.7% | 7.8% | 1.9% | 0.85% |
| Jun 2026 | 58.7% | 21.4% | 9.7% | 7.9% | 1.4% | 0.85% |
| Jul 2026 | 59.6% | 21.8% | 9.9% | 6.5% | 1.5% | 0.71% |
| Aug 2026 | 59.6% | 21.8% | 9.9% | 6.5% | 1.5% | 0.71% |
| Sep 2026 | 56.8% | 25.4% | 9.4% | 6.2% | 1.4% | 0.83% |
How has the Rebuy and Recombee comparison changed over the last 12 months?
3 findings
- Recombee was ahead of Rebuy in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Rebuy’s share of searches among ecommerce personalisation platforms worldwide moved from 1.1% to 0.83%, and its estimated monthly branded searches moved from 880 to 590.
- Across the 12 months ending September 2026, Recombee’s share of searches among ecommerce personalisation platforms worldwide moved from 2.3% to 1.4%, and its estimated monthly branded searches moved from 1.9K to 1K.
How did search popularity change for ecommerce personalisation platforms worldwide in September 2026?
2 changes
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Rebuy’s and Recombee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among ecommerce personalisation platforms
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