Brandwave

Radioddity vs Xiegu:Which is more popular?

In September 2026, Radioddity had more branded searches than Xiegu among ham radio brands worldwide. Radioddity had about 12,100 branded searches, while Xiegu had 4,400. Radioddity made up 6.1% of all ham radio brand searches we track, and Xiegu accounted for 2.2%. When we asked ChatGPT and Google AI Overviews about ham radio brands, Xiegu appeared in two of the five answers and Radioddity in one. Xiegu was mentioned before Radioddity in every answer that named either.

Among ham radio brands worldwide in September 2026

Who do people search for more?

Radioddity, about 3 searches for every 1 for Xiegu

Radioddity 12.1K searchesXiegu 4.4K searches

Who does AI mention more?

Xiegu, mentioned in 2 of 5 answers, Radioddity in 1

Xiegu in 2 of 5Radioddity in 1 of 5

Who does AI recommend more?

Xiegu, named ahead of Radioddity in 2 of 2 answers

Xiegu first in 2Radioddity never first

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Top ham radio brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Xiegu was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Radioddity was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Xiegu was listed before Radioddity in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Yaesu1st
  2. Baofeng2nd
  3. Kenwood3rd
  4. Icom4th
  5. AnyTone5th
  6. Elecraft6th
  7. Xiegu6th
  8. TIDRADIO8th
  9. FlexRadio9th
  10. Radioddity10th
  11. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Baofeng5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Yaesu4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kenwood3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AnyTone2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Xiegu2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Icom1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Radioddity1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • TIDRADIO1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • FlexRadio1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Elecraft1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+2 more

See every answer about ham radio brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.

Is Radioddity or Xiegu more popular in search?

This chart shows how often people search Google for Radioddity and Xiegu by name. Each line represents a brand's share of searches for all 12 ham radio brands we track, month by month, from English-language searches worldwide.

Radioddity and Xiegu among ham radio brands worldwide, by month

Share of searches by month for Radioddity, Xiegu. The figures are in the table below the chart.

View monthly share of searches table
MonthBaofengYaesuIcomRadioddityBTECHTIDRADIOFlexRadioQuanshengAnyToneElecraftXieguKenwood
Oct 202547%16%8%5.9%1.6%4.8%3.9%4.8%2.6%2.6%1.4%1.4%
Nov 202546.2%15.9%7.4%7.1%1.8%4.8%4.8%3.9%2.6%2.6%1.4%1.5%
Dec 202546.3%16%7.4%5.8%2.4%4.8%4.8%3.9%3.2%2.6%1.4%1.4%
Jan 202649.9%14.2%7.1%5.2%3%5.2%3.5%4.2%2.8%2.3%1.2%1.4%
Feb 202648.8%13.8%7.8%6.2%2.1%5%3.4%4.1%3.4%2.7%1.5%1.3%
Mar 202645.6%15.5%7.8%7%2.8%4.7%3.8%3.8%3.1%3.1%1.4%1.5%
Apr 202647.4%13.4%8.1%6%3.1%4.9%4%4%3.3%3.3%1.2%1.4%
May 202643.8%14.7%9%6.6%2.3%5.4%4.4%4.4%2.9%3.6%1.3%1.7%
Jun 202645.6%15.6%8.8%5.7%2.2%4.7%4.7%3.8%2.5%3.8%1.4%1.3%
Jul 202646.3%13.1%9%7.1%2.7%4.8%3.9%3.9%2.6%3.2%2.1%1.4%
Aug 202643.4%14.8%8.4%8.1%5.6%4.4%3%3.6%2.4%3%2%1.4%
Sep 202648.5%13.7%7.7%6.1%4.2%4.1%3.3%3.3%2.7%2.7%2.2%1.3%

How has the Radioddity and Xiegu comparison changed over the last 12 months?

3 findings
  • Radioddity was ahead of Xiegu in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Radioddity’s share of searches among ham radio brands worldwide moved from 5.9% to 6.1%, and its estimated monthly branded searches held steady at 12.1K.
  • Across the 12 months ending September 2026, Xiegu’s share of searches among ham radio brands worldwide moved from 1.4% to 2.2%, and its estimated monthly branded searches moved from 2.9K to 4.4K.

How did search popularity change for ham radio brands worldwide in September 2026?

2 changes
  1. In September 2026, Radioddity lost share of searches among ham radio brands worldwide, from 8.1% to 6.1%.

  2. Estimated monthly branded searches for Xiegu worldwide rose 51.7% over 12 measured months, from 2.9K to 4.4K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Radioddity’s and Xiegu’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Radioddity

1 branded search term

  • radioddity

Xiegu

1 branded search term

  • xiegu

How the Brand Demand Index is measured

Other head-to-heads among ham radio brands

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