Brandwave

Privy vs Sumo Logic:Which is more popular by branded search?

In August 2026, Sumo Logic had more branded searches than Privy among email list growth platforms worldwide. Sumo Logic was estimated to have 9.9K branded searches compared to Privy’s 80, and held a 62.7% Share of Search versus Privy’s 0.51%. These are worldwide searches for English-language branded terms.

Share of Search among email list growth platforms worldwide in August 2026Which is more popular in search, Privy or Sumo Logic?
Privy0.51%80 searches
vs
Sumo Logic62.7%9.9K searches

Follow Privy vs Sumo Logic and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Privy or Sumo Logic?

Compare the tools used to grow an email list. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Privy and Sumo Logic among email list growth platforms worldwide, by month

Share of Search by month for Sumo Logic, Privy. The figures are in the table below the chart.

View monthly share of search table
MonthSumo LogicOptinMonsterSleeknoteJustunoPrivy
Oct 202556.2%30.8%9.2%3.4%0.46%
Nov 202559.6%26.6%9.7%3.6%0.48%
Dec 202556.3%30.7%8.9%3.4%0.61%
Jan 202660.1%26.8%9.8%3%0.41%
Feb 202658.2%26%11.6%3.5%0.72%
Mar 202659.7%26.6%9.7%3.6%0.4%
Apr 202659.8%26.7%9.4%3.6%0.49%
May 202667.8%20.1%8.8%2.7%0.55%
Jun 202660.2%26.9%9.5%3%0.5%
Jul 202661.9%27.5%6.4%3.8%0.5%
Aug 202662.7%22.8%10.2%3.8%0.51%
Sep 2026—————

How has the Privy and Sumo Logic comparison changed over the last 12 months?

  • Sumo Logic was ahead of Privy in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Privy’s estimated Share of Search among email list growth platforms worldwide moved from 0.46% to 0.51%, and its estimated monthly branded searches moved from 120 to 80.
  • Across the 11 months ending August 2026, Sumo Logic’s estimated Share of Search among email list growth platforms worldwide moved from 56.2% to 62.7%, and its estimated monthly branded searches moved from 14.8K to 9.9K.

How did search popularity change for email list growth platforms worldwide in August 2026?

  1. In August 2026, Sumo Logic gained estimated Share of Search among email list growth platforms worldwide, from 61.9% to 62.7%.

  2. Estimated monthly branded searches for Privy worldwide fell 33.3% over 11 measured months, from 120 to 80 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Privy’s and Sumo Logic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Privy

2 branded search terms

  • privy ecommerce
  • privy email

Sumo Logic

1 branded search term

  • sumo logic

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.