Brandwave

Ortho vs Roundup:Which is more popular by branded search?

In August 2026, Roundup had more branded searches than Ortho among weed killer brands worldwide. Roundup was estimated to have 301K branded searches compared to Ortho’s 40, and held a 69.2% Share of Search versus Ortho’s <0.01%. These are worldwide searches for English-language branded terms.

Share of Search among weed killer brands worldwide in August 2026Which is more popular in search, Ortho or Roundup?
Ortho<0.01%40 searches
vs
Roundup69.2%301K searches

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Which is more popular in search, Ortho or Roundup?

Compare the weed killer brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Ortho and Roundup among weed killer brands worldwide, by month

Share of Search by month for Roundup, Ortho. The figures are in the table below the chart.

View monthly share of search table
MonthRoundupResolvaYatesWeedolSpectracideOrtho
Oct 202555.4%30.3%13.7%0.52%0.02%<0.01%
Nov 202555.6%30.5%13.6%0.3%0.02%0.01%
Dec 202560.5%27.1%12.1%0.18%0.01%<0.01%
Jan 202663.6%23.4%12.8%0.19%0.03%0.01%
Feb 202656.9%31.2%11.4%0.35%0.03%0.01%
Mar 202662.6%28%8.4%0.92%0.08%0.02%
Apr 202670.2%21%7.7%1%0.07%<0.01%
May 202670%20.9%7.7%1.3%0.06%<0.01%
Jun 202674%18.2%6.7%1.1%0.06%0.01%
Jul 202670.3%17.3%11.6%0.84%0.07%<0.01%
Aug 202669.2%20.8%9.3%0.55%0.07%<0.01%
Sep 2026——————

How has the Ortho and Roundup comparison changed over the last 12 months?

  • Roundup was ahead of Ortho in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Ortho’s estimated Share of Search among weed killer brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 30 to 40.
  • Across the 11 months ending August 2026, Roundup’s estimated Share of Search among weed killer brands worldwide moved from 55.4% to 69.2%, and its estimated monthly branded searches moved from 201K to 301K.

How did search popularity change for weed killer brands worldwide in August 2026?

  1. In August 2026, Roundup lost estimated Share of Search among weed killer brands worldwide, from 70.3% to 69.2%.

  2. Estimated monthly branded searches for Ortho worldwide rose 33.3% over 11 measured months, from 30 to 40 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Ortho’s and Roundup’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ortho

1 branded search term

  • ortho garden

Roundup

1 branded search term

  • roundup

How the Brand Demand Index is measured

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