Brandwave

O'Brien vs Radar:Which is more popular by branded search?

In August 2026, Radar had more branded searches than O'Brien among water ski brands worldwide. Radar was estimated to have 2.7M branded searches compared to O'Brien’s 1.9K, and held a 97.5% Share of Search versus O'Brien’s 0.07%. These are worldwide searches for English-language branded terms.

Share of Search among water ski brands worldwide in August 2026Which is more popular in search, O'Brien or Radar?
O'Brien0.07%1.9K searches
vs
Radar97.5%2.7M searches

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Which is more popular in search, O'Brien or Radar?

Compare the water ski brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

O'Brien and Radar among water ski brands worldwide, by month

Share of Search by month for Radar, O'Brien. The figures are in the table below the chart.

View monthly share of search table
MonthRadarHyperliteConnellyRonixO'BrienHO Sports
Oct 202596.2%1.2%1.2%1.4%0.04%<0.01%
Nov 202595.7%1.7%1.4%1.2%0.04%<0.01%
Dec 202595.7%1.4%1.4%1.4%0.05%<0.01%
Jan 202696.5%1.2%1.2%1.2%0.04%<0.01%
Feb 202695.4%1.4%1.4%1.7%0.04%<0.01%
Mar 202696.6%0.96%0.96%1.4%0.03%<0.01%
Apr 202696.4%1.2%0.95%1.4%0.05%<0.01%
May 202696.8%1.2%0.78%1.2%0.04%<0.01%
Jun 202697.4%0.96%0.79%0.79%0.06%<0.01%
Jul 202697.4%0.96%0.79%0.79%0.09%<0.01%
Aug 202697.5%0.96%0.79%0.64%0.07%<0.01%
Sep 2026——————

How has the O'Brien and Radar comparison changed over the last 12 months?

  • Radar was ahead of O'Brien in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, O'Brien’s estimated Share of Search among water ski brands worldwide moved from 0.04% to 0.07%, and its estimated monthly branded searches moved from 720 to 1.9K.
  • Across the 11 months ending August 2026, Radar’s estimated Share of Search among water ski brands worldwide moved from 96.2% to 97.5%, and its estimated monthly branded searches moved from 1.8M to 2.7M.

How did search popularity change for water ski brands worldwide in August 2026?

  1. Estimated monthly branded searches for O'Brien worldwide rose 163.9% over 11 measured months, from 720 to 1.9K in August 2026.

  2. Estimated monthly branded searches for Radar worldwide rose 49.7% over 11 measured months, from 1.8M to 2.7M in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using O'Brien’s and Radar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

O'Brien

1 branded search term

  • obrien wakeboard

Radar

1 branded search term

  • radar

How the Brand Demand Index is measured

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