Nomi vs Replika:Which is more popular by branded search?
In August 2026, Nomi had more branded searches than Replika among AI companion apps worldwide. Nomi was estimated to have 110K branded searches compared to Replika’s 90.5K, and held a 0.53% Share of Search versus Replika’s 0.44%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Nomi or Replika?
Compare the apps people chat with AI characters in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Nomi, Replika. The figures are in the table below the chart.
View monthly share of search table
| Month | Character.AI | Nomi | Replika | Chai | Anima |
|---|---|---|---|---|---|
| Oct 2025 | 98.9% | 0.29% | 0.66% | 0.11% | 0.07% |
| Nov 2025 | 98.8% | 0.29% | 0.66% | 0.13% | 0.07% |
| Dec 2025 | 99% | 0.29% | 0.54% | 0.13% | 0.07% |
| Jan 2026 | 99% | 0.29% | 0.54% | 0.13% | 0.06% |
| Feb 2026 | 99% | 0.29% | 0.54% | 0.11% | 0.07% |
| Mar 2026 | 98.9% | 0.36% | 0.54% | 0.11% | 0.09% |
| Apr 2026 | 98.7% | 0.44% | 0.65% | 0.13% | 0.11% |
| May 2026 | 98.7% | 0.53% | 0.53% | 0.13% | 0.11% |
| Jun 2026 | 98.8% | 0.53% | 0.44% | 0.11% | 0.09% |
| Jul 2026 | 98.7% | 0.53% | 0.44% | 0.29% | 0.07% |
| Aug 2026 | 98.9% | 0.53% | 0.44% | 0.09% | 0.07% |
| Sep 2026 | — | — | — | — | — |
How has the Nomi and Replika comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: Nomi took it in June 2026.
- Across the 11 months ending August 2026, Nomi’s estimated Share of Search among AI companion apps worldwide moved from 0.29% to 0.53%, and its estimated monthly branded searches moved from 74K to 110K.
- Across the 11 months ending August 2026, Replika’s estimated Share of Search among AI companion apps worldwide moved from 0.66% to 0.44%, and its estimated monthly branded searches moved from 165K to 90.5K.
How did search popularity change for AI companion apps worldwide in August 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using Nomi’s and Replika’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

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