Mr. Freeze vs Outshine:Which is more popular?
In October 2026, Outshine had more branded searches than Mr. Freeze among ice pop brands worldwide. Outshine had about 6,600 branded searches, while Mr. Freeze had 4,400. Outshine made up 2.8% of all ice pop brand searches we track, and Mr. Freeze accounted for 1.9%. When we asked ChatGPT and Google AI Overviews about ice pop brands, Outshine appeared in two of the five answers and Mr. Freeze in none.
Who do people search for more?
Outshine, about 50% more searches than Mr. Freeze
Who does AI mention more?
Outshine, mentioned in 2 of 5 answers, Mr. Freeze in 0
Who does AI recommend more?
Outshine, the only one of the two named
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Top ice pop brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Outshine was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Mr. Freeze did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Otter Pops3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Popsicle3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
GoodPop3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
JonnyPops2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Outshine2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Fla-Vor-Ice2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Zooper Dooper0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Solero0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Calippo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Mr. Freeze0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about ice pop brands
5 answers
Asked ChatGPT
“What are the best ice pop brands?”
Asked ChatGPT
“Which freezer pops should I buy for kids?”
Asked ChatGPT
“What's the healthiest ice pop brand?”
Searched Google, AI Overview
“popsicle brands”
Searched Google, AI Overview
“ice pops”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 26, 2026.
Is Mr. Freeze or Outshine more popular in search?
This chart shows how often people search Google for Mr. Freeze and Outshine by name. Each line represents a brand's share of searches for all ten ice pop brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Outshine, Mr. Freeze. The figures are in the table below the chart.
View monthly share of searches table
| Month | JonnyPops | Otter Pops | Zooper Dooper | Solero | Calippo | Popsicle | GoodPop | Outshine | Fla-Vor-Ice | Mr. Freeze |
|---|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 15.6% | 15.6% | 23.4% | 19.1% | 12.8% | 3.7% | 3.8% | 2.5% | 2.1% | 1.4% |
| Dec 2025 | 15.7% | 12.9% | 23.5% | 19.2% | 15.7% | 3.9% | 3.8% | 2.1% | 1.7% | 1.4% |
| Jan 2026 | 18.3% | 12.2% | 22.3% | 18.3% | 14.9% | 5% | 3.7% | 2% | 2% | 1.3% |
| Feb 2026 | 21.2% | 14.2% | 17.3% | 17.3% | 14.2% | 5.8% | 4.2% | 2.3% | 1.9% | 1.5% |
| Mar 2026 | 22.8% | 18.6% | 12.5% | 18.6% | 12.5% | 5.1% | 3.7% | 2.5% | 2% | 1.7% |
| Apr 2026 | 27.8% | 15.2% | 5.6% | 22.7% | 12.4% | 6.1% | 3.7% | 2% | 2% | 2.5% |
| May 2026 | 26% | 17.5% | 4.3% | 21.4% | 14.3% | 4.4% | 3.5% | 1.9% | 2.3% | 4.3% |
| Jun 2026 | 24.1% | 16.2% | 2.6% | 24.1% | 16.2% | 3.3% | 3.2% | 3.2% | 2.2% | 4.8% |
| Jul 2026 | 21.2% | 17.4% | 2.8% | 26% | 14.2% | 4.2% | 4.3% | 2.3% | 2.3% | 5.2% |
| Aug 2026 | 24% | 16.1% | 4.8% | 24% | 13.1% | 3.8% | 3.9% | 4.8% | 2.2% | 3.2% |
| Sep 2026 | 27.8% | 18.6% | 10.2% | 18.6% | 10.2% | 3.4% | 3.7% | 2.5% | 2.5% | 2.5% |
| Oct 2026 | 21.2% | 21.2% | 17.4% | 14.2% | 11.6% | 3.8% | 3.5% | 2.8% | 2.3% | 1.9% |
How has branded search for Mr. Freeze and Outshine changed worldwide over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending October 2026: Mr. Freeze took it in April 2026, Outshine took it in August 2026.
- Across the 12 months ending October 2026, Mr. Freeze’s share of searches among ice pop brands worldwide moved from 1.4% to 1.9%, and its estimated monthly branded searches moved from 2.4K to 4.4K.
- Across the 12 months ending October 2026, Outshine’s share of searches among ice pop brands worldwide moved from 2.5% to 2.8%, and its estimated monthly branded searches moved from 4.4K to 6.6K.
How did search popularity change for ice pop brands worldwide in October 2026?
2 changes
In October 2026, Mr. Freeze lost share of searches among ice pop brands worldwide, from 2.5% to 1.9%.
In October 2026, Outshine rose from 10th to 8th among ice pop brands worldwide.
How are Mr. Freeze’s and Outshine’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Mr. Freeze’s and Outshine’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Mr. Freeze
1 branded search term
- mr freeze ice pops
Outshine
1 branded search term
- outshine bars
Other head-to-heads among ice pop brands
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