Movie Magic vs ShotGrid:Which is more popular?
In September 2026, ShotGrid had more branded searches than Movie Magic among film production management software worldwide. ShotGrid had about 8,100 branded searches, while Movie Magic had 6,000. ShotGrid made up 4.6% of all film production management software searches we track, and Movie Magic accounted for 3.4%. When we asked ChatGPT and Google AI Overviews about film production management software, Movie Magic appeared in all five answers and ShotGrid in one. Movie Magic was mentioned before ShotGrid in every answer.
Who do people search for more?
ShotGrid, about 35% more searches than Movie Magic
Who does AI mention more?
Movie Magic, mentioned in every answer we collected
Who does AI recommend more?
Movie Magic, named ahead of ShotGrid in every answer
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Top film production management software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Movie Magic appeared in all five answers. ShotGrid was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Movie Magic was listed before ShotGrid in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
StudioBinder1st
Yamdu2nd
Movie Magic3rd
Studiovity4th
Celtx5th
ShotGrid6th
Wrapbook–
SetHero–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
StudioBinder5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Movie Magic5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Yamdu5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Studiovity4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Celtx3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ShotGrid1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Wrapbook0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
SetHero0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about film production management software
5 answers
Asked ChatGPT
“Which film production management software should I use?”
Asked ChatGPT
“What are the best film production management software options?”
Asked ChatGPT
“What's the best film production management software for a film crew?”
Searched Google, AI Overview
“film production management software”
Searched Google, AI Overview
“best film production software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Movie Magic or ShotGrid more popular in search?
This chart shows how often people search Google for Movie Magic and ShotGrid by name. Each line represents a brand's share of searches for all eight film production management software we track, month by month, from English-language searches worldwide.
Share of searches by month for ShotGrid, Movie Magic. The figures are in the table below the chart.
View monthly share of searches table
| Month | Celtx | StudioBinder | Wrapbook | ShotGrid | Movie Magic | Yamdu | Studiovity | SetHero |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 60% | 22% | 8% | 4.4% | 3.2% | 1.3% | 0.44% | 0.58% |
| Nov 2025 | 60.3% | 22.1% | 8.1% | 4.4% | 2.9% | 1.1% | 0.58% | 0.45% |
| Dec 2025 | 54.6% | 24.4% | 10.9% | 4.9% | 2.9% | 1.1% | 0.6% | 0.53% |
| Jan 2026 | 57.8% | 21.3% | 9.5% | 5.2% | 3.4% | 1.5% | 0.68% | 0.53% |
| Feb 2026 | 57.7% | 21.3% | 9.5% | 5.2% | 3.8% | 1.3% | 0.68% | 0.52% |
| Mar 2026 | 58.6% | 21.5% | 9.6% | 4.3% | 3.2% | 1.6% | 0.69% | 0.56% |
| Apr 2026 | 54.4% | 24.5% | 11% | 4% | 3% | 1.8% | 0.94% | 0.49% |
| May 2026 | 58.8% | 21.6% | 9.7% | 4.3% | 2.8% | 1.6% | 0.69% | 0.47% |
| Jun 2026 | 51.7% | 23.1% | 12.6% | 5.7% | 3.7% | 2% | 0.7% | 0.5% |
| Jul 2026 | 53% | 23.7% | 10.6% | 5.8% | 3.8% | 1.7% | 0.72% | 0.63% |
| Aug 2026 | 52.6% | 23.5% | 12.9% | 4.7% | 3.4% | 1.7% | 0.71% | 0.51% |
| Sep 2026 | 51.1% | 28% | 10.2% | 4.6% | 3.4% | 1.6% | 0.57% | 0.5% |
How has the Movie Magic and ShotGrid comparison changed over the last 12 months?
3 findings
- ShotGrid was ahead of Movie Magic in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Movie Magic’s share of searches among film production management software worldwide moved from 3.2% to 3.4%, and its estimated monthly branded searches moved from 7.3K to 6K.
- Across the 12 months ending September 2026, ShotGrid’s share of searches among film production management software worldwide moved from 4.4% to 4.6%, and its estimated monthly branded searches moved from 9.9K to 8.1K.
How did search popularity change for film production management software worldwide in September 2026?
2 changes

Estimated monthly branded searches for ShotGrid worldwide fell 18.2% over 12 measured months, from 9.9K to 8.1K in September 2026.

Estimated monthly branded searches for Movie Magic worldwide fell 17.8% over 12 measured months, from 7.3K to 6K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Movie Magic’s and ShotGrid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Movie Magic
2 branded search terms
- movie magic budgeting
- movie magic scheduling
ShotGrid
1 branded search term
- shotgrid
Other head-to-heads among film production management software

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