Brandwave

Mito Red Light vs PlatinumLED:Which is more popular?

In September 2026, Mito Red Light had more branded searches than PlatinumLED among red light therapy brands worldwide. Mito Red Light had about 8,100 branded searches, while PlatinumLED had 5,400. Mito Red Light made up 7% of all red light therapy brand searches we track, and PlatinumLED accounted for 4.7%. When we asked ChatGPT and Google AI Overviews about red light therapy brands, PlatinumLED appeared in two of the five answers and Mito Red Light in one.

Among red light therapy brands worldwide in September 2026

Who do people search for more?

Mito Red Light, about 50% more searches than PlatinumLED

Mito Red Light 8.1K searchesPlatinumLED 5.4K searches

Who does AI mention more?

PlatinumLED, mentioned in 2 of 5 answers, Mito Red Light in 1

PlatinumLED in 2 of 5Mito Red Light in 1 of 5

Follow Mito Red Light vs PlatinumLED and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top red light therapy brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, PlatinumLED was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Mito Red Light was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Omnilux1st
  2. Hooga2nd
  3. Mito Red Light3rd
  4. PlatinumLED4th
  5. Bon Charge–
  6. Solawave–
  7. Joovv–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Omnilux3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hooga2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PlatinumLED2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mito Red Light1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bon Charge0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Solawave0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Joovv0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about red light therapy brands

5 answers

  • Asked ChatGPT

    “Which red light therapy device should I buy?”

    1. 1Omnilux
    2. 2Hooga

  • Asked ChatGPT

    “What are the best red light therapy brands?”

    1. 1Omnilux
    2. 2Mito Red Light
    3. 3Hooga
    4. 4PlatinumLED

  • Asked ChatGPT

    “What's the best red light therapy device for skin?”

    1. 1Omnilux

  • Searched Google, AI Overview

    “red light therapy device”

    1. Searched Google, AI Overview

      “red light therapy panel”

      1. 1PlatinumLED

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

    Is Mito Red Light or PlatinumLED more popular in search?

    This chart shows how often people search Google for Mito Red Light and PlatinumLED by name. Each line represents a brand's share of searches for all seven red light therapy brands we track, month by month, from English-language searches worldwide.

    Mito Red Light and PlatinumLED among red light therapy brands worldwide, by month

    Share of searches by month for Mito Red Light, PlatinumLED. The figures are in the table below the chart.

    View monthly share of searches table
    MonthOmniluxBon ChargeSolawaveHoogaMito Red LightPlatinumLEDJoovv
    Oct 202541.8%15.8%15.3%7.7%8.4%5.6%5.6%
    Nov 202545.8%12.6%13.8%12.5%7.5%5%2.7%
    Dec 202543.5%11.1%13.1%14.5%7.2%4.8%5.9%
    Jan 202641.2%11.9%15.1%13.4%8.2%5.5%4.5%
    Feb 202640.9%12.6%15%13.3%8.2%5.5%4.5%
    Mar 202640.4%14.3%14.8%10.8%9.9%5.4%4.4%
    Apr 202644%13.6%16.1%9.5%8.8%4.8%3.2%
    May 202647.6%14.7%14.3%8.4%7.8%4.2%2.8%
    Jun 202644.2%15.6%16.1%8.1%7.2%4.8%3.9%
    Jul 202642.2%15.9%15.4%7.8%8.4%4.6%5.6%
    Aug 202641.1%15.5%15%8.9%6.7%4.5%8.2%
    Sep 202643%18.6%15.7%7.8%7%4.7%3.1%

    How has the Mito Red Light and PlatinumLED comparison changed over the last 12 months?

    3 findings

    How did search popularity change for red light therapy brands worldwide in September 2026?

    2 changes

    1. In September 2026, Mito Red Light rose from 6th to 5th among red light therapy brands worldwide.

    2. In September 2026, PlatinumLED rose from 7th to 6th among red light therapy brands worldwide.

    How are branded searches counted?

    2 search terms

    Brandwave collects information about searches that people make online using Mito Red Light’s and PlatinumLED’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Mito Red Light

    1 branded search term

    • mito red light

    PlatinumLED

    1 branded search term

    • platinumled

    How the Brand Demand Index is measured

    Other head-to-heads among red light therapy brands

    Creator with pink hair and a pink jacket

    Put your own brand in this comparison

    Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

    Start free