Microsoft Intune vs NinjaOne:Which is more popular?
In September 2026, Microsoft Intune had more branded searches than NinjaOne among endpoint management platforms worldwide. Microsoft Intune had about 74,000 branded searches, while NinjaOne had 60,500. Microsoft Intune made up 23.3% of all endpoint management platform searches we track, and NinjaOne accounted for 19%. When we asked ChatGPT and Google AI Overviews about endpoint management platforms, Microsoft Intune appeared in four of the five answers and NinjaOne in three. Microsoft Intune was mentioned before NinjaOne in every answer.
Who do people search for more?
Microsoft Intune, about 22% more searches than NinjaOne
Who does AI mention more?
Microsoft Intune, mentioned in 4 of 5 answers, NinjaOne in 3
Who does AI recommend more?
Microsoft Intune, named ahead of NinjaOne in every answer
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Top endpoint management platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Microsoft Intune was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. NinjaOne was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Microsoft Intune was listed before NinjaOne in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Microsoft Intune1st
NinjaOne2nd
Workspace ONE3rd
ManageEngine4th
Jamf5th
Scalefusion6th
Hexnode7th
Mosyle–
Kandji–
Addigy–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Microsoft Intune4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- ManageEngine4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Workspace ONE4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Jamf3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- NinjaOne3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Hexnode1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Scalefusion1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Mosyle0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Kandji0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Addigy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about endpoint management platforms
5 answers
Asked ChatGPT
“Which endpoint management platform should I use?”
Asked ChatGPT
“What are the best endpoint management platforms?”
Asked ChatGPT
“What's the best endpoint management platform for it device management?”
Searched Google, AI Overview
“device management software”
Searched Google, AI Overview
“mobile device management”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Microsoft Intune or NinjaOne more popular in search?
This chart shows how often people search Google for Microsoft Intune and NinjaOne by name. Each line represents a brand's share of searches for all ten endpoint management platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Microsoft Intune, NinjaOne. The figures are in the table below the chart.
View monthly share of searches table
| Month | Microsoft Intune | Jamf | NinjaOne | ManageEngine | Mosyle | Hexnode | Scalefusion | Workspace ONE | Kandji | Addigy |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 24.1% | 19.7% | 16.1% | 17.9% | 5.2% | 3.6% | 4.2% | 3.2% | 4.8% | 1.2% |
| Nov 2025 | 23.4% | 19.1% | 15.6% | 17.7% | 5.2% | 4.3% | 5% | 3.8% | 4.7% | 1.1% |
| Dec 2025 | 24.8% | 20.2% | 13.6% | 18.8% | 4.6% | 5.4% | 4.3% | 3.3% | 4% | 0.97% |
| Jan 2026 | 25% | 16.7% | 20.4% | 15.5% | 5.5% | 4.5% | 4.4% | 3.3% | 3.3% | 1.2% |
| Feb 2026 | 22.8% | 18.6% | 18.6% | 17.3% | 5.1% | 5% | 4% | 3.7% | 3.7% | 1.1% |
| Mar 2026 | 23.9% | 19.6% | 16% | 18.1% | 5.4% | 5.2% | 4.2% | 3.2% | 3.2% | 1.2% |
| Apr 2026 | 25.9% | 17.3% | 17.3% | 16.5% | 5.7% | 4.7% | 4.5% | 3.5% | 3.5% | 1.3% |
| May 2026 | 23.2% | 18.9% | 18.9% | 18.6% | 5.2% | 4.3% | 4.1% | 3.1% | 2.5% | 1.1% |
| Jun 2026 | 23.2% | 19% | 19% | 17.6% | 5.2% | 4.3% | 4.9% | 3.1% | 2.5% | 1.1% |
| Jul 2026 | 24.2% | 16.2% | 19.8% | 18.3% | 5.5% | 4.5% | 5.1% | 3.2% | 2.2% | 1.2% |
| Aug 2026 | 23.3% | 19.1% | 19.1% | 17.7% | 6.3% | 4.2% | 4.1% | 3.1% | 2.1% | 1.1% |
| Sep 2026 | 23.3% | 19% | 19% | 17.6% | 6.4% | 4.2% | 4.1% | 3.1% | 2.1% | 1.1% |
How has the Microsoft Intune and NinjaOne comparison changed over the last 12 months?
3 findings
- Microsoft Intune was ahead of NinjaOne in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Microsoft Intune’s share of searches among endpoint management platforms worldwide moved from 24.1% to 23.3%, and its estimated monthly branded searches moved from 90.5K to 74K.
- Across the 12 months ending September 2026, NinjaOne’s share of searches among endpoint management platforms worldwide moved from 16.1% to 19%, and its estimated monthly branded searches held steady at 60.5K.
How did search popularity change for endpoint management platforms worldwide in September 2026?
1 change
Estimated monthly branded searches for Microsoft Intune worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Microsoft Intune’s and NinjaOne’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Microsoft Intune
1 branded search term
- microsoft intune
NinjaOne
1 branded search term
- ninjaone
Other head-to-heads among endpoint management platforms
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