Meta Robyn vs Mutinex:Which is more popular?
In September 2026, Mutinex had more branded searches than Meta Robyn among marketing mix modeling platforms worldwide. Mutinex had about 2,400 branded searches, while Meta Robyn had 640. Mutinex made up 12% of all marketing mix modeling platform searches we track, and Meta Robyn accounted for 3.2%. When we asked ChatGPT and Google AI Overviews about marketing mix modeling platforms, Meta Robyn appeared in four of the five answers and Mutinex in none.
Who do people search for more?
Mutinex, about 4 searches for every 1 for Meta Robyn
Who does AI mention more?
Meta Robyn, mentioned in 4 of 5 answers, Mutinex in 0
Who does AI recommend more?
Meta Robyn, the only one of the two named
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Top marketing mix modeling platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Meta Robyn was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Mutinex did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Google Meridian5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Meta Robyn4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Recast4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Analytic Partners3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Sellforte3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Measured3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
PyMC-Marketing2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
SegmentStream2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
LiftLab1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Mutinex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about marketing mix modeling platforms
5 answers
Asked ChatGPT
“Which marketing mix modeling platform should I use?”
Asked ChatGPT
“What are the best marketing mix modeling platforms?”
Asked ChatGPT
“What's the best marketing mix modeling platform for budget allocation decisions?”
Searched Google, AI Overview
“marketing mix modeling platform”
Searched Google, AI Overview
“best mmm platform”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Meta Robyn or Mutinex more popular in search?
This chart shows how often people search Google for Meta Robyn and Mutinex by name. Each line represents a brand's share of searches for all 13 marketing mix modeling platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Mutinex, Meta Robyn. The figures are in the table below the chart.
View monthly share of searches table
| Month | Lifesight | Analytic Partners | Google Meridian | Mutinex | LiftLab | Sellforte | PyMC-Marketing | Meta Robyn | Keen Decision Systems | Recast | SegmentStream | Measured | Paramark |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 30.4% | 16.6% | 13.4% | 8.8% | 11.1% | 4.1% | 4.6% | 4.8% | 2.3% | 1.5% | 1.5% | 0.97% | 0.09% |
| Nov 2025 | 27.2% | 18.1% | 12.1% | 9.6% | 12.1% | 4.5% | 4.4% | 4.6% | 2.1% | 1.5% | 3% | 0.71% | 0.05% |
| Dec 2025 | 31.6% | 17% | 11.1% | 7.6% | 14% | 4.4% | 4.2% | 3.8% | 2% | 2.1% | 1.2% | 0.82% | 0.12% |
| Jan 2026 | 32.5% | 17.7% | 11.8% | 7.9% | 11.8% | 5% | 4.3% | 3.9% | 1.6% | 1.7% | 0.84% | 0.79% | 0.1% |
| Feb 2026 | 31.2% | 17% | 13.7% | 9% | 11.3% | 4.3% | 4.2% | 3.8% | 1.9% | 1.4% | 1.2% | 0.94% | 0.09% |
| Mar 2026 | 25.6% | 17.1% | 13.8% | 11.4% | 11.4% | 4.3% | 4.2% | 4.6% | 2.3% | 1.6% | 2.3% | 1.3% | 0.09% |
| Apr 2026 | 25.8% | 17.2% | 13.9% | 11.5% | 11.5% | 4.3% | 4.2% | 4.2% | 2.4% | 1.1% | 2.8% | 0.96% | 0.1% |
| May 2026 | 27.1% | 14.5% | 18.1% | 12% | 9.5% | 4.5% | 3.6% | 4% | 2% | 1.4% | 2.4% | 0.7% | 0.1% |
| Jun 2026 | 29.7% | 13.2% | 16% | 10.5% | 10.5% | 5.6% | 4% | 3.9% | 2.3% | 1.5% | 1.8% | 0.99% | 0.11% |
| Jul 2026 | 36.2% | 10.4% | 13.2% | 10.4% | 10.4% | 4.9% | 3.9% | 4.4% | 2.2% | 1.5% | 1.4% | 0.99% | 0.05% |
| Aug 2026 | 31.3% | 13.9% | 13.9% | 11% | 11% | 5.2% | 5.1% | 3% | 2% | 1.3% | 0.99% | 1% | 0.12% |
| Sep 2026 | 33% | 14.5% | 14.5% | 12% | 9.5% | 4.5% | 3.6% | 3.2% | 1.7% | 1.4% | 1.1% | 1% | 0.1% |
How has the Meta Robyn and Mutinex comparison changed over the last 12 months?
3 findings
- Mutinex was ahead of Meta Robyn in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Meta Robyn’s share of searches among marketing mix modeling platforms worldwide moved from 4.8% to 3.2%, and its estimated monthly branded searches moved from 1K to 640.
- Across the 12 months ending September 2026, Mutinex’s share of searches among marketing mix modeling platforms worldwide moved from 8.8% to 12%, and its estimated monthly branded searches moved from 1.9K to 2.4K.
How did search popularity change for marketing mix modeling platforms worldwide in September 2026?
2 changes

In September 2026, Mutinex overtook LiftLab to rank 4th among marketing mix modeling platforms worldwide, with 12% of the searches.
Estimated monthly branded searches for Meta Robyn worldwide fell 38.5% over 12 measured months, from 1K to 640 in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Meta Robyn’s and Mutinex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Meta Robyn
2 branded search terms
- meta robyn
- robyn mmm
Mutinex
1 branded search term
- mutinex
Other head-to-heads among marketing mix modeling platforms

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