Maxio vs Recurly:Which is more popular by branded search?
In August 2026, Maxio and Recurly were level on Share of Search among subscription billing platforms worldwide, with an estimated 6.7K versus 6.8K branded searches, at 10.8% and 11% estimated Share of Search. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Maxio or Recurly?
Compare services and tools used to manage recurring subscriptions and billing. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Recurly, Maxio. The figures are in the table below the chart.
View monthly share of search table
| Month | Chargebee | Zuora | Recurly | Maxio | Ordway |
|---|---|---|---|---|---|
| Oct 2025 | 42.4% | 28.6% | 15.6% | 12.8% | 0.67% |
| Nov 2025 | 47.3% | 26.2% | 14.2% | 11.7% | 0.61% |
| Dec 2025 | 48.7% | 26.8% | 12% | 12% | 0.53% |
| Jan 2026 | 46.1% | 25.5% | 13.9% | 13.9% | 0.59% |
| Feb 2026 | 47.3% | 26.1% | 14.3% | 11.7% | 0.6% |
| Mar 2026 | 48.7% | 26.8% | 12% | 12% | 0.48% |
| Apr 2026 | 48.7% | 26.8% | 12% | 12% | 0.62% |
| May 2026 | 48.7% | 26.8% | 12% | 12% | 0.53% |
| Jun 2026 | 49.7% | 27.5% | 10% | 12.2% | 0.64% |
| Jul 2026 | 56.1% | 20.7% | 11.3% | 11.3% | 0.62% |
| Aug 2026 | 53.4% | 24.1% | 11% | 10.8% | 0.74% |
| Sep 2026 | — | — | — | — | — |
How has the Maxio and Recurly comparison changed over the last 12 months?
3 findings
- The lead changed hands 6 times in the 11 months ending August 2026: Maxio took it in December 2025, Recurly took it in February 2026, Maxio took it in April 2026, Recurly took it in May 2026, Maxio took it in June 2026, Recurly took it in August 2026.
- Across the 11 months ending August 2026, Maxio’s estimated Share of Search among subscription billing platforms worldwide moved from 12.8% to 10.8%, and its estimated monthly branded searches moved from 8.2K to 6.7K.
- Across the 11 months ending August 2026, Recurly’s estimated Share of Search among subscription billing platforms worldwide moved from 15.6% to 11%, and its estimated monthly branded searches moved from 10K to 6.8K.
How did search popularity change for subscription billing platforms worldwide in August 2026?
2 changes
In August 2026, Maxio lost estimated Share of Search among subscription billing platforms worldwide, from 11.3% to 10.8%.
In August 2026, Recurly rose from 4th to 3rd among subscription billing platforms worldwide.
How each brand is measured
Brandwave collects information about searches that people make online using Maxio’s and Recurly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.