Mailbutler vs SaneBox:Which is more popular by branded search?
In August 2026, SaneBox had more branded searches than Mailbutler among AI email assistants worldwide. SaneBox was estimated to have 8.1K branded searches compared to Mailbutler’s 6.6K, and held a 5.8% Share of Search versus Mailbutler’s 4.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Mailbutler or SaneBox?
Compare the AI tools that help manage and write email. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for SaneBox, Mailbutler. The figures are in the table below the chart.
View monthly share of search table
| Month | Superhuman | Shortwave | SaneBox | Mailbutler |
|---|---|---|---|---|
| Oct 2025 | 79.2% | 10.6% | 7.1% | 3.1% |
| Nov 2025 | 82.2% | 9% | 6.1% | 2.7% |
| Dec 2025 | 79.7% | 10.7% | 7.1% | 2.6% |
| Jan 2026 | 80.6% | 10.8% | 5.9% | 2.6% |
| Feb 2026 | 80.7% | 10.8% | 5.9% | 2.6% |
| Mar 2026 | 81.9% | 11% | 4.9% | 2.2% |
| Apr 2026 | 78.8% | 12.9% | 5.7% | 2.5% |
| May 2026 | 79.2% | 13% | 5.8% | 2% |
| Jun 2026 | 77.2% | 10.3% | 6.9% | 5.6% |
| Jul 2026 | 80.1% | 13.1% | 4.8% | 2.1% |
| Aug 2026 | 78.9% | 10.6% | 5.8% | 4.7% |
| Sep 2026 | — | — | — | — |
How has the Mailbutler and SaneBox comparison changed over the last 12 months?
3 findings
- SaneBox was ahead of Mailbutler in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Mailbutler’s estimated Share of Search among AI email assistants worldwide moved from 3.1% to 4.7%, and its estimated monthly branded searches moved from 3.6K to 6.6K.
- Across the 11 months ending August 2026, SaneBox’s estimated Share of Search among AI email assistants worldwide moved from 7.1% to 5.8%, and its estimated monthly branded searches held steady at 8.1K.
How did search popularity change for AI email assistants worldwide in August 2026?
2 changes

In August 2026, Mailbutler gained estimated Share of Search among AI email assistants worldwide, from 2.1% to 4.7%.

In August 2026, SaneBox gained estimated Share of Search among AI email assistants worldwide, from 4.8% to 5.8%.
How each brand is measured
Brandwave collects information about searches that people make online using Mailbutler’s and SaneBox’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Mailbutler
1 branded search term
- mailbutler
SaneBox
1 branded search term
- sanebox

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.