Brandwave

Leuchtturm vs Prinz:Which is searched more?

In August 2026, Leuchtturm had more branded searches than Prinz among stamp collecting brands worldwide. Leuchtturm was estimated to have 135K branded searches compared to Prinz’s 40.5K, and held a 12.1% Share of Search versus Prinz’s 3.6%. These are worldwide searches for English-language branded terms.

Share of Search among stamp collecting brands worldwide in August 2026Which is more popular in search, Leuchtturm or Prinz?
Leuchtturm12.1%135K searches
vs
Prinz3.6%40.5K searches

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Which is more popular in search, Leuchtturm or Prinz?

Compare the stamp collecting brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Leuchtturm and Prinz among stamp collecting brands worldwide, by month

Share of Search by month for Leuchtturm, Prinz. The figures are in the table below the chart.

View monthly share of search table
MonthLeuchtturmPrinz
Oct 202513.6%4.1%
Nov 202512.9%5.8%
Dec 202516%4.8%
Jan 202614%3.4%
Feb 202611.7%4.3%
Mar 202611.8%3.5%
Apr 202611.6%4.3%
May 202611.5%4.2%
Jun 202611.8%2.9%
Jul 202613.1%7.2%
Aug 202612.1%3.6%
Sep 2026——

How has the Leuchtturm and Prinz comparison changed over the last 12 months?

  • Leuchtturm was ahead of Prinz in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Leuchtturm’s estimated Share of Search among stamp collecting brands worldwide moved from 13.6% to 12.1%, and its estimated monthly branded searches held steady at 135K.
  • Across the 11 months ending August 2026, Prinz’s estimated Share of Search among stamp collecting brands worldwide moved from 4.1% to 3.6%, and its estimated monthly branded searches held steady at 40.5K.

How did search popularity change for stamp collecting brands worldwide in August 2026?

  1. In August 2026, Prinz lost estimated Share of Search among stamp collecting brands worldwide, from 7.2% to 3.6%.

  2. In August 2026, Leuchtturm lost estimated Share of Search among stamp collecting brands worldwide, from 13.1% to 12.1%.

How each brand is measured

Brandwave collects information about searches that people make online using Leuchtturm’s and Prinz’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Leuchtturm

1 branded search term

  • leuchtturm

Prinz

1 branded search term

  • prinz

How the Brand Demand Index is measured

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