Brandwave

Lenox vs Summit:Which is searched more?

In September 2026, Lenox had more branded searches than Summit among mall brands worldwide. Lenox was estimated to have 135K branded searches compared to Summit’s 90, and held a 5.1% Share of Search versus Summit’s <0.01%. These are worldwide searches for English-language branded terms.

Share of Search among mall brands worldwide in September 2026Which is more popular in search, Lenox or Summit?
Lenox5.1%135K searches
vs
Summit<0.01%90 searches

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Which is more popular in search, Lenox or Summit?

Compare the mall brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Lenox and Summit among mall brands worldwide, by month

Share of Search by month for Lenox, Summit. The figures are in the table below the chart.

View monthly share of search table
MonthRichmondWoodlandLenoxNewportSummit
Oct 202568.6%25.2%6.2%0.05%<0.01%
Nov 202559.4%32.6%8%0.05%<0.01%
Dec 202553.3%35.9%10.7%0.06%<0.01%
Jan 202660.3%33.1%6.6%0.05%<0.01%
Feb 202665.7%29.5%4.8%0.07%<0.01%
Mar 202669.3%25.5%5.1%0.09%<0.01%
Apr 202670%25.7%4.2%0.09%<0.01%
May 202669.3%25.5%5.1%0.11%<0.01%
Jun 202664.9%29.1%5.8%0.13%<0.01%
Jul 202664.9%29.1%5.8%0.13%<0.01%
Aug 202665.6%29.5%4.8%0.09%<0.01%
Sep 202669.3%25.5%5.1%0.07%<0.01%

How has the Lenox and Summit comparison changed over the last 12 months?

  • Lenox was ahead of Summit in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Lenox’s estimated Share of Search among mall brands worldwide moved from 6.2% to 5.1%, and its estimated monthly branded searches moved from 165K to 135K.
  • Across the 12 months ending September 2026, Summit’s estimated Share of Search among mall brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 70 to 90.

How did search popularity change for mall brands worldwide in September 2026?

  1. Estimated monthly branded searches for Summit worldwide rose 28.6% over 12 measured months, from 70 to 90 in September 2026.

  2. Estimated monthly branded searches for Lenox worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.

Other head-to-heads among mall brands

How each brand is measured

Brandwave collects information about searches that people make online using Lenox’s and Summit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lenox

1 branded search term

  • lenox

Summit

1 branded search term

  • summit rugby

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.