Learner Circle vs Reed Courses:Which is more popular by branded search?
In August 2026, Reed Courses had more branded searches than Learner Circle among cpd courses worldwide. Reed Courses was estimated to have 8.1K branded searches compared to Learner Circle’s 3.6K, and held a 15.7% Share of Search versus Learner Circle’s 7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Learner Circle or Reed Courses?
Compare the cpd courses schools and universities use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Reed Courses, Learner Circle. The figures are in the table below the chart.
View monthly share of search table
| Month | High Speed Training | The CPD Certification Service | Reed Courses | Learner Circle | CPD Standards Office | CPD Online College |
|---|---|---|---|---|---|---|
| Oct 2025 | 49.3% | 27% | 18% | 4.3% | 1.3% | — |
| Nov 2025 | 48.2% | 26.3% | 17.6% | 6.4% | 1.6% | — |
| Dec 2025 | 48.8% | 26.6% | 17.8% | 5.3% | 1.6% | — |
| Jan 2026 | 51.3% | 23% | 18.8% | 5.6% | 1.4% | — |
| Feb 2026 | 54.3% | 24.3% | 16.3% | 3.9% | 1.2% | — |
| Mar 2026 | 53.8% | 24% | 16.1% | 4.7% | 1.4% | — |
| Apr 2026 | 53.8% | 24% | 16.1% | 4.7% | 1.4% | — |
| May 2026 | 50.6% | 22.6% | 18.5% | 6.7% | 1.6% | — |
| Jun 2026 | 58.2% | 21.3% | 14.2% | 5.1% | 1.3% | — |
| Jul 2026 | 58.2% | 21.3% | 14.2% | 5.1% | 1.3% | — |
| Aug 2026 | 52.6% | 23.5% | 15.7% | 7% | 1.1% | — |
| Sep 2026 | — | — | — | — | — | — |
How has the Learner Circle and Reed Courses comparison changed over the last 12 months?
3 findings
- Reed Courses was ahead of Learner Circle in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Learner Circle’s estimated Share of Search among cpd courses worldwide moved from 4.3% to 7%, and its estimated monthly branded searches moved from 2.9K to 3.6K.
- Across the 11 months ending August 2026, Reed Courses’ estimated Share of Search among cpd courses worldwide moved from 18% to 15.7%, and its estimated monthly branded searches moved from 12.1K to 8.1K.
How did search popularity change for cpd courses worldwide in August 2026?
2 changes
In August 2026, Learner Circle gained estimated Share of Search among cpd courses worldwide, from 5.1% to 7%.
In August 2026, Reed Courses gained estimated Share of Search among cpd courses worldwide, from 14.2% to 15.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Learner Circle’s and Reed Courses’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Learner Circle
1 branded search term
- learner circle
Reed Courses
1 branded search term
- reed courses

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.