Brandwave

KrakenD vs Zuplo:Which is more popular?

In September 2026, KrakenD had more branded searches than Zuplo among API gateways worldwide. KrakenD had about 2,900 branded searches, while Zuplo had 1,300. KrakenD made up 4% of all API gateway searches we track, and Zuplo accounted for 1.8%. When we asked ChatGPT and Google AI Overviews about API gateways, Zuplo appeared in two of the five answers and KrakenD in none.

Among API gateways worldwide in September 2026

Who do people search for more?

KrakenD, about 2 searches for every 1 for Zuplo

KrakenD 2.9K searchesZuplo 1.3K searches

Who does AI mention more?

Zuplo, mentioned in 2 of 5 answers, KrakenD in 0

Zuplo in 2 of 5KrakenD in 0 of 5

Who does AI recommend more?

Zuplo, the only one of the two named

Zuplo first in 2KrakenD never named

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Top API gateways in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Zuplo was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. KrakenD did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Kong1st
  2. AWS API Gateway2nd
  3. Apache APISIX3rd
  4. Azure API Management4th
  5. Apigee5th
  6. Tyk6th
  7. Zuplo7th
  8. KrakenD–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • AWS API Gateway5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Kong5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Apigee3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Apache APISIX3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Azure API Management3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tyk2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zuplo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • KrakenD0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about API gateways

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is KrakenD or Zuplo more popular in search?

This chart shows how often people search Google for KrakenD and Zuplo by name. Each line represents a brand's share of searches for all eight API gateways we track, month by month, from English-language searches worldwide.

KrakenD and Zuplo among API gateways worldwide, by month

Share of searches by month for KrakenD, Zuplo. The figures are in the table below the chart.

View monthly share of searches table
MonthApigeeTykAWS API GatewayApache APISIXAzure API ManagementKongKrakenDZuplo
Oct 202530.5%16.7%16.7%9.7%9.1%10.8%5%1.5%
Nov 202528.8%15.7%19.2%11.1%10.5%8.3%4.7%1.7%
Dec 202531.2%17%17.1%12.1%7.6%9%4.1%1.8%
Jan 202629.2%19.5%16%11.3%8.7%8.4%4.7%2%
Feb 202630.1%16.5%20.2%10%9%8.1%4%2.1%
Mar 202628.2%18.8%15.4%11.4%10.3%9.4%4.6%2%
Apr 202630.2%16.5%16.5%11.7%11%8.1%4%1.8%
May 202630.2%20.2%16.5%11.7%9%6.7%4%1.8%
Jun 202631.8%17.3%14.2%12.9%9.5%8.2%4.2%1.9%
Jul 202633.7%15%15.1%13.7%8.2%8.7%3.6%2%
Aug 202630.5%20.4%13.6%12.4%9.1%7.8%4%2.2%
Sep 202630.7%20.4%13.7%12.4%9.1%7.9%4%1.8%

How has the KrakenD and Zuplo comparison changed over the last 12 months?

3 findings
  • KrakenD was ahead of Zuplo in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, KrakenD’s share of searches among API gateways worldwide moved from 5% to 4%, and its estimated monthly branded searches moved from 5.4K to 2.9K.
  • Across the 12 months ending September 2026, Zuplo’s share of searches among API gateways worldwide moved from 1.5% to 1.8%, and its estimated monthly branded searches moved from 1.6K to 1.3K.

How did search popularity change for API gateways worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for KrakenD worldwide fell 46.3% over 12 measured months, from 5.4K to 2.9K in September 2026.

  2. Estimated monthly branded searches for Zuplo worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using KrakenD’s and Zuplo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

KrakenD

1 branded search term

  • krakend

Zuplo

1 branded search term

  • zuplo

How the Brand Demand Index is measured

Other head-to-heads among API gateways

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