KitchenIQ vs Wusthof:Which is searched more?
In September 2026, Wusthof had more branded searches than KitchenIQ among knife sharpener brands worldwide. Wusthof was estimated to have 1.6K branded searches compared to KitchenIQ’s 1K, and held a 29.1% Share of Search versus KitchenIQ’s 18.2%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, KitchenIQ or Wusthof?
Compare the knife sharpener brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Wusthof, KitchenIQ. The figures are in the table below the chart.
View monthly share of search table
| Month | AnySharp | Wusthof | KitchenIQ |
|---|---|---|---|
| Oct 2025 | 30% | 67.4% | 2.7% |
| Nov 2025 | 39.2% | 58.9% | 1.9% |
| Dec 2025 | 34.9% | 63.8% | 1.4% |
| Jan 2026 | 30% | 67.4% | 2.7% |
| Feb 2026 | 25.3% | 69.6% | 5.1% |
| Mar 2026 | 21.7% | 73% | 5.3% |
| Apr 2026 | 21.7% | 73% | 5.3% |
| May 2026 | 31.6% | 58.8% | 9.6% |
| Jun 2026 | 33.7% | 51.2% | 15.1% |
| Jul 2026 | 24% | 66% | 10% |
| Aug 2026 | 31.2% | 58.1% | 10.8% |
| Sep 2026 | 52.7% | 29.1% | 18.2% |
How has the KitchenIQ and Wusthof comparison changed over the last 12 months?
3 findings
- Wusthof was ahead of KitchenIQ in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, KitchenIQ’s estimated Share of Search among knife sharpener brands worldwide moved from 2.7% to 18.2%, and its estimated monthly branded searches moved from 320 to 1K.
- Across the 12 months ending September 2026, Wusthof’s estimated Share of Search among knife sharpener brands worldwide moved from 67.4% to 29.1%, and its estimated monthly branded searches moved from 8.1K to 1.6K.
How did search popularity change for knife sharpener brands worldwide in September 2026?
3 changes
In September 2026, AnySharp overtook Wusthof to become the leader among knife sharpener brands worldwide, with 52.7% estimated Share of Search.
In September 2026, KitchenIQ gained estimated Share of Search among knife sharpener brands worldwide, from 10.8% to 18.2%.
In September 2026, Wusthof lost estimated Share of Search among knife sharpener brands worldwide, from 58.1% to 29.1%.
Other head-to-heads among knife sharpener brands
How each brand is measured
Brandwave collects information about searches that people make online using KitchenIQ’s and Wusthof’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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