Kayak vs Orange:Which is searched more?
In September 2026, Orange had more branded searches than Kayak among bungee Cord brands worldwide. Orange was estimated to have 7.5M branded searches compared to Kayak’s 6.6K, and held an 80.3% Share of Search versus Kayak’s 0.07%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Kayak or Orange?
Compare the bungee cord brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Orange, Kayak. The figures are in the table below the chart.
View monthly share of search table
| Month | Orange | Yellow | Purple | Elastic | Blue | Strong | Kayak |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 83.1% | 11% | 2.4% | 2.3% | 0.98% | 0.11% | 0.07% |
| Nov 2025 | 80% | 13.1% | 3.4% | 2.2% | 1.1% | 0.09% | 0.06% |
| Dec 2025 | 80.9% | 13.2% | 2.4% | 2.2% | 1.2% | 0.11% | 0.06% |
| Jan 2026 | 82.4% | 11% | 2.5% | 2.8% | 1.2% | 0.16% | 0.06% |
| Feb 2026 | 80% | 13% | 3.5% | 2.2% | 1.2% | 0.13% | 0.09% |
| Mar 2026 | 82.1% | 10.9% | 3.5% | 2.3% | 0.97% | 0.11% | 0.11% |
| Apr 2026 | 80.1% | 13% | 3.5% | 2.2% | 0.98% | 0.13% | 0.11% |
| May 2026 | 79.6% | 12.9% | 4.2% | 2.2% | 0.94% | 0.1% | 0.1% |
| Jun 2026 | 80.7% | 13.1% | 2.9% | 2.2% | 0.95% | 0.11% | 0.09% |
| Jul 2026 | 80.5% | 13.1% | 2.9% | 2.2% | 1.1% | 0.11% | 0.09% |
| Aug 2026 | 80% | 13% | 3.5% | 2.2% | 1.2% | 0.11% | 0.09% |
| Sep 2026 | 80.3% | 13% | 2.9% | 2.7% | 0.95% | 0.11% | 0.07% |
How has the Kayak and Orange comparison changed over the last 12 months?
3 findings
- Orange was ahead of Kayak in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Kayak’s estimated Share of Search among bungee Cord brands worldwide held steady at 0.07%, and its estimated monthly branded searches moved from 8.1K to 6.6K.
- Across the 12 months ending September 2026, Orange’s estimated Share of Search among bungee Cord brands worldwide moved from 83.1% to 80.3%, and its estimated monthly branded searches moved from 9.2M to 7.5M.
How did search popularity change for bungee Cord brands worldwide in September 2026?
2 changes
Other head-to-heads among bungee Cord brands
How each brand is measured
Brandwave collects information about searches that people make online using Kayak’s and Orange’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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