Brandwave

Journey vs Reflectly:Which is more popular by branded search?

In August 2026, Reflectly had more branded searches than Journey among journaling apps worldwide. Reflectly was estimated to have 6.6K branded searches compared to Journey’s 60, and held a 12.1% Share of Search versus Journey’s 0.11%. These are worldwide searches for English-language branded terms.

Share of Search among journaling apps worldwide in August 2026Which is more popular in search, Journey or Reflectly?
Journey0.11%60 searches
vs
Reflectly12.1%6.6K searches

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Which is more popular in search, Journey or Reflectly?

Compare the apps people keep a journal in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Journey and Reflectly among journaling apps worldwide, by month

Share of Search by month for Reflectly, Journey. The figures are in the table below the chart.

View monthly share of search table
MonthPenzuDiariumDay OneReflectlyJourney
Oct 202560.1%18%12%9.8%0.22%
Nov 202566.7%13.3%10.9%8.9%0.16%
Dec 202558.5%17.5%14.3%9.5%0.12%
Jan 202660.4%18.1%14.8%6.6%0.18%
Feb 202664.3%15.7%12.8%7%0.19%
Mar 202659.6%17.8%14.6%7.9%0.14%
Apr 202658.5%17.5%14.3%9.5%0.14%
May 202662.2%15.2%12.4%10.1%0.09%
Jun 202657.3%14%11.4%17.1%0.14%
Jul 202655.9%16.7%13.6%13.6%0.12%
Aug 202660.8%14.9%12.1%12.1%0.11%
Sep 2026—————

How has the Journey and Reflectly comparison changed over the last 12 months?

  • Reflectly was ahead of Journey in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Journey’s estimated Share of Search among journaling apps worldwide moved from 0.22% to 0.11%, and its estimated monthly branded searches moved from 120 to 60.
  • Across the 11 months ending August 2026, Reflectly’s estimated Share of Search among journaling apps worldwide moved from 9.8% to 12.1%, and its estimated monthly branded searches moved from 5.4K to 6.6K.

How did search popularity change for journaling apps worldwide in August 2026?

  1. In August 2026, Reflectly lost estimated Share of Search among journaling apps worldwide, from 13.6% to 12.1%.

  2. Estimated monthly branded searches for Journey worldwide fell 50% over 11 measured months, from 120 to 60 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Journey’s and Reflectly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Journey

2 branded search terms

  • journey digital sales room
  • journey io

Reflectly

1 branded search term

  • reflectly

How the Brand Demand Index is measured

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