InVideo vs Placeit:Which is more popular?
In September 2026, InVideo had more branded searches than Placeit among video template platforms worldwide. InVideo had about 1 million branded searches, while Placeit had 40,500. InVideo made up 4.1% of all video template platform searches we track, and Placeit accounted for 0.16%. When we asked ChatGPT and Google AI Overviews about video template platforms, InVideo appeared in two of the five answers and Placeit in one. InVideo was mentioned before Placeit in every answer that named either.
Who do people search for more?
InVideo, about 25 searches for every 1 for Placeit
Who does AI mention more?
InVideo, mentioned in 2 of 5 answers, Placeit in 1
Who does AI recommend more?
InVideo, named ahead of Placeit in 2 of 2 answers
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Top video template platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, InVideo was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Placeit was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. InVideo was listed before Placeit in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
CapCut1st
Adobe Express2nd
Envato Elements3rd
VEED4th
Motion Array5th
InVideo6th- Renderforest7th
Placeit–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
CapCut3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Adobe Express3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Envato Elements3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
InVideo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
VEED2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Renderforest2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Motion Array1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Placeit1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about video template platforms
5 answers
Asked ChatGPT
“Which video template platform should I use?”
Asked ChatGPT
“What are the best video template platforms?”
Asked ChatGPT
“What's the best video template platform for a marketing team?”
Searched Google, AI Overview
“template video editor”
Searched Google, AI Overview
“editable video templates”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is InVideo or Placeit more popular in search?
This chart shows how often people search Google for InVideo and Placeit by name. Each line represents a brand's share of searches for all eight video template platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for InVideo, Placeit. The figures are in the table below the chart.
View monthly share of searches table
| Month | CapCut | Adobe Express | InVideo | VEED | Envato Elements | Motion Array | Renderforest | Placeit |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 76.3% | 8.9% | 6.5% | 2.8% | 2.5% | 1.1% | 1.4% | 0.49% |
| Nov 2025 | 77% | 8.8% | 6.2% | 2.8% | 2.5% | 0.91% | 1.4% | 0.5% |
| Dec 2025 | 82.6% | 6.4% | 4.5% | 2.3% | 2.2% | 0.8% | 0.8% | 0.36% |
| Jan 2026 | 81.3% | 7.6% | 5.4% | 2% | 1.8% | 0.79% | 0.79% | 0.43% |
| Feb 2026 | 79.3% | 9% | 5.3% | 2.2% | 2.1% | 0.77% | 0.94% | 0.42% |
| Mar 2026 | 81.4% | 7.6% | 5.1% | 2.1% | 1.8% | 0.79% | 0.79% | 0.35% |
| Apr 2026 | 78.2% | 9.1% | 6% | 2.5% | 2.1% | 0.76% | 0.93% | 0.42% |
| May 2026 | 83.2% | 7.6% | 4.3% | 1.8% | 1.5% | 0.66% | 0.66% | 0.3% |
| Jun 2026 | 82.6% | 7.5% | 4.2% | 2% | 1.8% | 0.8% | 0.8% | 0.29% |
| Jul 2026 | 83.5% | 6.2% | 4.8% | 2% | 1.8% | 0.66% | 0.66% | 0.3% |
| Aug 2026 | 82.9% | 7.5% | 4.8% | 1.9% | 1.5% | 0.65% | 0.53% | 0.24% |
| Sep 2026 | 84.1% | 7.6% | 4.1% | 1.6% | 1.2% | 0.55% | 0.55% | 0.16% |
How has the InVideo and Placeit comparison changed over the last 12 months?
3 findings
- InVideo was ahead of Placeit in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, InVideo’s share of searches among video template platforms worldwide moved from 6.5% to 4.1%, and its estimated monthly branded searches moved from 1.4M to 1M.
- Across the 12 months ending September 2026, Placeit’s share of searches among video template platforms worldwide moved from 0.49% to 0.16%, and its estimated monthly branded searches moved from 110K to 40.5K.
How did search popularity change for video template platforms worldwide in September 2026?
2 changes

In September 2026, InVideo lost share of searches among video template platforms worldwide, from 4.8% to 4.1%.

Estimated monthly branded searches for Placeit worldwide fell 63.2% over 12 measured months, from 110K to 40.5K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using InVideo’s and Placeit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among video template platforms

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