Impact vs Tune:Which is more popular by branded search?
In August 2026, Impact had more branded searches than Tune among partner marketing platforms worldwide. Impact was estimated to have 6.6K branded searches compared to Tune’s 90, and held an 18.6% Share of Search versus Tune’s 0.25%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Impact or Tune?
Compare the platforms used to run partner and channel programmes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Impact, Tune. The figures are in the table below the chart.
View monthly share of search table
| Month | PartnerStack | Partnerize | Impact | Refersion | Tune |
|---|---|---|---|---|---|
| Oct 2025 | 47.7% | 22.9% | 17.1% | 12.1% | 0.28% |
| Nov 2025 | 47.8% | 22.9% | 17.1% | 11.9% | 0.23% |
| Dec 2025 | 51% | 20% | 18.3% | 10.4% | 0.25% |
| Jan 2026 | 51.7% | 24.4% | 15% | 8.7% | 0.25% |
| Feb 2026 | 49.1% | 23% | 17.5% | 10.1% | 0.29% |
| Mar 2026 | 59.3% | 18.3% | 14% | 8.2% | 0.19% |
| Apr 2026 | 54.3% | 20.5% | 15.7% | 9.2% | 0.26% |
| May 2026 | 53.7% | 21.2% | 15.6% | 9.1% | 0.26% |
| Jun 2026 | 56.3% | 17.4% | 16.4% | 9.7% | 0.22% |
| Jul 2026 | 50.1% | 23.2% | 17.8% | 8.5% | 0.3% |
| Aug 2026 | 52.3% | 19.8% | 18.6% | 9.1% | 0.25% |
| Sep 2026 | — | — | — | — | — |
How has the Impact and Tune comparison changed over the last 12 months?
3 findings
- Impact was ahead of Tune in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Impact’s estimated Share of Search among partner marketing platforms worldwide moved from 17.1% to 18.6%, and its estimated monthly branded searches held steady at 6.6K.
- Across the 11 months ending August 2026, Tune’s estimated Share of Search among partner marketing platforms worldwide moved from 0.28% to 0.25%, and its estimated monthly branded searches moved from 110 to 90.
How did search popularity change for partner marketing platforms worldwide in August 2026?
2 changes
In August 2026, Impact gained estimated Share of Search among partner marketing platforms worldwide, from 17.8% to 18.6%.
Estimated monthly branded searches for Tune worldwide fell 18.2% over 11 measured months, from 110 to 90 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Impact’s and Tune’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.