Brandwave

Impact vs Refersion:Which is more popular by branded search?

In August 2026, Impact had more branded searches than Refersion among partner marketing platforms worldwide. Impact was estimated to have 6.6K branded searches compared to Refersion’s 3.2K, and held an 18.6% Share of Search versus Refersion’s 9.1%. These are worldwide searches for English-language branded terms.

Share of Search among partner marketing platforms worldwide in August 2026Which is more popular in search, Impact or Refersion?
Impact18.6%6.6K searches
vs
Refersion9.1%3.2K searches

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Which is more popular in search, Impact or Refersion?

Compare the platforms used to run partner and channel programmes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Impact and Refersion among partner marketing platforms worldwide, by month

Share of Search by month for Impact, Refersion. The figures are in the table below the chart.

View monthly share of search table
MonthPartnerStackPartnerizeImpactRefersionTune
Oct 202547.7%22.9%17.1%12.1%0.28%
Nov 202547.8%22.9%17.1%11.9%0.23%
Dec 202551%20%18.3%10.4%0.25%
Jan 202651.7%24.4%15%8.7%0.25%
Feb 202649.1%23%17.5%10.1%0.29%
Mar 202659.3%18.3%14%8.2%0.19%
Apr 202654.3%20.5%15.7%9.2%0.26%
May 202653.7%21.2%15.6%9.1%0.26%
Jun 202656.3%17.4%16.4%9.7%0.22%
Jul 202650.1%23.2%17.8%8.5%0.3%
Aug 202652.3%19.8%18.6%9.1%0.25%
Sep 2026—————

How has the Impact and Refersion comparison changed over the last 12 months?

  • Impact was ahead of Refersion in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Impact’s estimated Share of Search among partner marketing platforms worldwide moved from 17.1% to 18.6%, and its estimated monthly branded searches held steady at 6.6K.
  • Across the 11 months ending August 2026, Refersion’s estimated Share of Search among partner marketing platforms worldwide moved from 12.1% to 9.1%, and its estimated monthly branded searches moved from 4.7K to 3.2K.

How did search popularity change for partner marketing platforms worldwide in August 2026?

  1. In August 2026, Impact gained estimated Share of Search among partner marketing platforms worldwide, from 17.8% to 18.6%.

  2. In August 2026, Refersion gained estimated Share of Search among partner marketing platforms worldwide, from 8.5% to 9.1%.

How each brand is measured

Brandwave collects information about searches that people make online using Impact’s and Refersion’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Impact

1 branded search term

  • impact affiliate

Refersion

2 branded search terms

  • refersion
  • refersion affiliate

How the Brand Demand Index is measured

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