Brandwave

Hugging Face vs Lamini:Which is more popular?

In September 2026, Hugging Face had more branded searches than Lamini among model fine tuning platforms worldwide. Hugging Face had about 301,000 branded searches, while Lamini had 6,600. Hugging Face made up 51.9% of all model fine tuning platform searches we track, and Lamini accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about model fine tuning platforms, Hugging Face appeared in all five answers and Lamini in none.

Among model fine tuning platforms worldwide in September 2026

Who do people search for more?

Hugging Face, about 46 searches for every 1 for Lamini

Hugging Face 301K searchesLamini 6.6K searches

Who does AI mention more?

Hugging Face, mentioned in every answer we collected

Hugging Face in 5 of 5Lamini in 0 of 5

Who does AI recommend more?

Hugging Face, the only one of the two named

Hugging Face first in 5Lamini never named

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Top model fine tuning platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hugging Face appeared in all five answers. Lamini did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Together AI1st
  2. Hugging Face2nd
  3. Amazon SageMaker3rd
  4. Unsloth4th
  5. Google Cloud Vertex AI5th
  6. Anyscale–
  7. Lamini–
  8. Predibase–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Hugging Face5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Together AI5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Unsloth3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Google Cloud Vertex AI2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Amazon SageMaker2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Anyscale0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lamini0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Predibase0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about model fine tuning platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Hugging Face or Lamini more popular in search?

This chart shows how often people search Google for Hugging Face and Lamini by name. Each line represents a brand's share of searches for all nine model fine tuning platforms we track, month by month, from English-language searches worldwide.

Hugging Face and Lamini among model fine tuning platforms worldwide, by month

Share of searches by month for Hugging Face, Lamini. The figures are in the table below the chart.

View monthly share of searches table
MonthHugging FaceGoogle Cloud Vertex AIUnslothTogether AIAmazon SageMakerAnyscaleLaminiPredibase
Oct 202545.6%25%6.8%6.7%12.2%1.8%1.5%0.3%
Nov 202544.7%30%5.5%6.5%10.4%1.5%1.2%0.24%
Dec 202545.2%30.3%6.7%6.5%8.6%1.2%1.2%0.18%
Jan 202649.4%27.1%5%7.1%8.5%1.3%1.3%0.16%
Feb 202644.9%30.1%5.6%7.9%8.6%1.5%1.2%0.16%
Mar 202643.3%28.9%8.1%9.2%7.5%1.2%1.7%0.14%
Apr 202647.3%25.8%10.6%8.2%6%0.85%1%0.13%
May 202647.7%26.1%8.5%8.4%6.7%1%1.3%0.14%
Jun 202649%22%8.9%10.3%6.9%1.3%1.3%0.16%
Jul 202651.5%18.8%9.2%11%5.9%1.7%1.7%0.17%
Aug 202654.6%13.4%14.6%9.5%5.1%1.5%1.2%0.11%
Sep 202651.9%15.6%13.7%9%7.3%1.1%1.1%0.12%

How has the Hugging Face and Lamini comparison changed over the last 12 months?

3 findings

How did search popularity change for model fine tuning platforms worldwide in September 2026?

2 changes
  1. In September 2026, Hugging Face lost share of searches among model fine tuning platforms worldwide, from 54.6% to 51.9%.

  2. Estimated monthly branded searches for Lamini worldwide fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Hugging Face’s and Lamini’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hugging Face

2 branded search terms

  • hugging face
  • huggingface

Lamini

1 branded search term

  • lamini

How the Brand Demand Index is measured

Other head-to-heads among model fine tuning platforms

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