Hubert's vs Natalie's:Which is more popular?
In October 2026, Hubert's had more branded searches than Natalie's among lemonade brands worldwide. Hubert's had about 2,900 branded searches, while Natalie's had 1,600. Hubert's made up 2% of all lemonade brand searches we track, and Natalie's accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about lemonade brands, Natalie's appeared in four of the five answers and Hubert's in none.
Who do people search for more?
Hubert's, about 81% more searches than Natalie's
Who does AI mention more?
Natalie's, mentioned in 4 of 5 answers, Hubert's in 0
Who does AI recommend more?
Natalie's, the only one of the two named
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Top lemonade brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Natalie's was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Hubert's did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Simply5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Natalie's4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Country Time2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Calypso1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Minute Maid1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Tropicana1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
San Pellegrino0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Lemon Perfect0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Hubert's0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about lemonade brands
5 answers
Asked ChatGPT
“Which lemonade should I buy?”
Asked ChatGPT
“What are the best lemonade brands?”
Asked ChatGPT
“What's the best store-bought lemonade?”
Searched Google, AI Overview
“lemonade brands”
Searched Google, AI Overview
“best lemonade”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is Hubert's or Natalie's more popular in search?
This chart shows how often people search Google for Hubert's and Natalie's by name. Each line represents a brand's share of searches for all nine lemonade brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Hubert's, Natalie's. The figures are in the table below the chart.
View monthly share of searches table
| Month | Simply | Calypso | Minute Maid | Country Time | San Pellegrino | Tropicana | Lemon Perfect | Hubert's | Natalie's |
|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 24.1% | 16.1% | 19.8% | 10.8% | 16.1% | 3.9% | 5.9% | 2.6% | 0.78% |
| Dec 2025 | 23% | 23% | 18.8% | 8.4% | 15.4% | 3.1% | 4.6% | 3.1% | 0.75% |
| Jan 2026 | 23.2% | 19% | 19% | 8.5% | 15.5% | 3.8% | 6.9% | 3.1% | 0.86% |
| Feb 2026 | 18.9% | 23.1% | 18.9% | 10.3% | 15.4% | 3.8% | 5.6% | 3.1% | 0.75% |
| Mar 2026 | 19.2% | 23.4% | 19.2% | 10.5% | 15.7% | 3.8% | 4.7% | 2.5% | 0.92% |
| Apr 2026 | 21.2% | 25.9% | 17.3% | 9.5% | 14.2% | 3.5% | 5.2% | 2.3% | 1% |
| May 2026 | 21.8% | 26.6% | 14.6% | 9.7% | 17.8% | 2.9% | 3.6% | 1.9% | 1% |
| Jun 2026 | 21.3% | 26% | 14.2% | 11.7% | 17.4% | 2.8% | 3.5% | 1.9% | 1.3% |
| Jul 2026 | 21.2% | 21.2% | 14.2% | 11.6% | 21.2% | 2.8% | 4.2% | 2.3% | 1.3% |
| Aug 2026 | 20.3% | 20.3% | 16.6% | 11.1% | 20.3% | 4% | 4% | 2.2% | 1.2% |
| Sep 2026 | 23.9% | 19.6% | 19.6% | 10.7% | 16% | 3.9% | 3.2% | 2.1% | 1.2% |
| Oct 2026 | 22.8% | 18.7% | 18.7% | 15.3% | 15.3% | 3.7% | 2.5% | 2% | 1.1% |
How has branded search for Hubert's and Natalie's changed worldwide over the last 12 months?
3 findings
- Hubert's was ahead of Natalie's in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Hubert's’ share of searches among lemonade brands worldwide moved from 2.6% to 2%, and its estimated monthly branded searches held steady at 2.9K.
- Across the 12 months ending October 2026, Natalie's’ share of searches among lemonade brands worldwide moved from 0.78% to 1.1%, and its estimated monthly branded searches moved from 880 to 1.6K.
How did search popularity change for lemonade brands worldwide in October 2026?
1 change
Estimated monthly branded searches for Natalie's worldwide rose 81.8% over 12 measured months, from 880 to 1.6K in October 2026.
How are Hubert's’ and Natalie's’ branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Hubert's’ and Natalie's’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among lemonade brands
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