Brandwave

Hole19 vs SwingU:Which is more popular?

In September 2026, Hole19 had more branded searches than SwingU among golf GPS apps worldwide. Hole19 had about 22,200 branded searches, while SwingU had 1,300. Hole19 made up 23.6% of all golf GPS app searches we track, and SwingU accounted for 1.4%. When we asked ChatGPT and Google AI Overviews about golf GPS apps, Hole19 appeared in two of the five answers and SwingU in one. Hole19 was mentioned before SwingU in two out of three answers that named either.

Among golf GPS apps worldwide in September 2026

Who do people search for more?

Hole19, about 17 searches for every 1 for SwingU

Hole19 22.2K searchesSwingU 1.3K searches

Who does AI mention more?

Hole19, mentioned in 2 of 5 answers, SwingU in 1

Hole19 in 2 of 5SwingU in 1 of 5

Who does AI recommend more?

Hole19, named ahead of SwingU in 2 of 3 answers

Hole19 first in 2SwingU first in 1

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Top golf GPS apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hole19 was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. SwingU was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Hole19 was listed before SwingU in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. 18Birdies1st
  2. Golfshot2nd
  3. TheGrint3rd
  4. Golf Pad4th
  5. Hole195th
  6. Arccos6th
  7. SwingU7th
  8. GolfLogix8th
  9. Garmin9th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • 18Birdies5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • TheGrint5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Golfshot4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Arccos3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Golf Pad3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hole192 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Garmin1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SwingU1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GolfLogix1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about golf GPS apps

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is Hole19 or SwingU more popular in search?

This chart shows how often people search Google for Hole19 and SwingU by name. Each line represents a brand's share of searches for all nine golf GPS apps we track, month by month, from English-language searches worldwide.

Hole19 and SwingU among golf GPS apps worldwide, by month

Share of searches by month for Hole19, SwingU. The figures are in the table below the chart.

View monthly share of searches table
MonthGolfshotHole19Arccos18BirdiesGarminGolf PadTheGrintSwingUGolfLogix
Oct 202539.2%21.5%15.3%5.2%7.8%4.3%2.3%2.8%1.5%
Nov 202540.7%22.3%15.9%2.9%8.1%4.4%1.9%2.4%1.3%
Dec 202537%24.7%17.4%2.6%9%4%1.7%2.2%1.2%
Jan 202634.3%28.1%16.4%3.7%8.4%3.7%1.7%2%1.7%
Feb 202638.3%25.7%17.9%3.4%6.2%3.4%1.8%1.8%1.5%
Mar 202634.5%23.1%23.8%3.7%5.6%3.7%2.5%1.6%1.4%
Apr 202626.6%21.8%27.7%5.3%8%4.3%2.9%1.9%1.5%
May 202626.2%21.5%26.9%5.2%9.6%4.3%2.9%1.9%1.5%
Jun 202627.1%22.2%27.9%4.4%8.1%4.4%3%1.6%1.3%
Jul 202628.3%23.2%23.8%4.6%10.3%4.6%2.5%1.6%1.1%
Aug 202629.3%24%24.8%4.8%7.2%4.8%2.6%1.4%1.2%
Sep 202635.3%23.6%19.9%5.8%5.8%4.7%2.6%1.4%1.1%

How has the Hole19 and SwingU comparison changed over the last 12 months?

3 findings
  • Hole19 was ahead of SwingU in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Hole19’s share of searches among golf GPS apps worldwide moved from 21.5% to 23.6%, and its estimated monthly branded searches held steady at 22.2K.
  • Across the 12 months ending September 2026, SwingU’s share of searches among golf GPS apps worldwide moved from 2.8% to 1.4%, and its estimated monthly branded searches moved from 2.9K to 1.3K.

How did search popularity change for golf GPS apps worldwide in September 2026?

2 changes
  1. In September 2026, Hole19 rose from 3rd to 2nd among golf GPS apps worldwide.

  2. Estimated monthly branded searches for SwingU worldwide fell 55.2% over 12 measured months, from 2.9K to 1.3K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Hole19’s and SwingU’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hole19

1 branded search term

  • hole19

SwingU

1 branded search term

  • swingu

How the Brand Demand Index is measured

Other head-to-heads among golf GPS apps

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