Heja vs SportsEngine:Which is more popular?
In September 2026, SportsEngine had more branded searches than Heja among sports league management software worldwide. SportsEngine had about 110,000 branded searches, while Heja had 2,400. SportsEngine made up 12.6% of all sports league management software searches we track, and Heja accounted for 0.28%. When we asked ChatGPT and Google AI Overviews about sports league management software, SportsEngine appeared in four of the five answers and Heja in none.
Who do people search for more?
SportsEngine, about 46 searches for every 1 for Heja
Who does AI mention more?
SportsEngine, mentioned in 4 of 5 answers, Heja in 0
Who does AI recommend more?
SportsEngine, the only one of the two named
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Top sports league management software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, SportsEngine was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Heja did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
TeamSnap4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
SportsEngine4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
LeagueApps4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
TeamSideline2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Jersey Watch2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
PlayHQ0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Spond0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Pitchero0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
SportLoMo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Heja0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about sports league management software
5 answers
Asked ChatGPT
“Which sports league management software should I use?”
Asked ChatGPT
“What are the best sports league management platforms?”
Asked ChatGPT
“What's the best sports league management software for a youth soccer club?”
Searched Google, AI Overview
“sports league management software”
Searched Google, AI Overview
“youth sports software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Is Heja or SportsEngine more popular in search?
This chart shows how often people search Google for Heja and SportsEngine by name. Each line represents a brand's share of searches for all 12 sports league management software we track, month by month, from English-language searches worldwide.
Share of searches by month for SportsEngine, Heja. The figures are in the table below the chart.
View monthly share of searches table
| Month | PlayHQ | Spond | TeamSnap | SportsEngine | Pitchero | SportLoMo | TeamSideline | LeagueApps | Demosphere | Heja | Stack Sports | Jersey Watch |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 42.7% | 19.1% | 19.1% | 12.8% | 1.4% | 1.4% | 0.94% | 0.94% | 0.94% | 0.28% | 0.28% | 0.15% |
| Nov 2025 | 38.4% | 21% | 21% | 14.1% | 1.5% | 1% | 0.69% | 0.84% | 0.84% | 0.25% | 0.3% | 0.1% |
| Dec 2025 | 28.5% | 23.4% | 19.1% | 23.4% | 1.1% | 0.93% | 0.93% | 1.1% | 0.76% | 0.23% | 0.34% | 0.23% |
| Jan 2026 | 25.4% | 25.4% | 20.9% | 20.9% | 1.5% | 1.3% | 1.3% | 1.3% | 1% | 0.3% | 0.56% | 0.2% |
| Feb 2026 | 41% | 22.4% | 18.4% | 12.3% | 1.3% | 0.9% | 1.1% | 1.1% | 0.6% | 0.27% | 0.4% | 0.21% |
| Mar 2026 | 39.1% | 21.4% | 21.4% | 11.7% | 1.3% | 0.86% | 1.3% | 1.3% | 0.7% | 0.38% | 0.47% | 0.2% |
| Apr 2026 | 45.7% | 20.4% | 16.8% | 11.2% | 1.5% | 0.67% | 1.2% | 1.2% | 0.45% | 0.37% | 0.37% | 0.16% |
| May 2026 | 51.2% | 18.7% | 15.4% | 10.2% | 1.1% | 0.5% | 0.92% | 0.92% | 0.34% | 0.27% | 0.27% | 0.15% |
| Jun 2026 | 45.6% | 20.5% | 16.7% | 11.2% | 1.5% | 0.55% | 1.2% | 1.5% | 0.36% | 0.3% | 0.36% | 0.2% |
| Jul 2026 | 42.5% | 23.3% | 15.5% | 12.8% | 1.4% | 0.51% | 1.1% | 1.7% | 0.34% | 0.27% | 0.41% | 0.23% |
| Aug 2026 | 45% | 20.1% | 20.1% | 9.1% | 1.2% | 0.99% | 1.2% | 1.2% | 0.24% | 0.29% | 0.36% | 0.16% |
| Sep 2026 | 28.2% | 28.2% | 23.1% | 12.6% | 2.1% | 2.1% | 1.4% | 1.1% | 0.41% | 0.28% | 0.28% | 0.15% |
How has the Heja and SportsEngine comparison changed over the last 12 months?
3 findings
- SportsEngine was ahead of Heja in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Heja’s share of searches among sports league management software worldwide held steady at 0.28%, and its estimated monthly branded searches moved from 2.9K to 2.4K.
- Across the 12 months ending September 2026, SportsEngine’s share of searches among sports league management software worldwide moved from 12.8% to 12.6%, and its estimated monthly branded searches moved from 135K to 110K.
How did search popularity change for sports league management software worldwide in September 2026?
2 changes

In September 2026, SportsEngine gained share of searches among sports league management software worldwide, from 9.1% to 12.6%.

Estimated monthly branded searches for Heja worldwide fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Heja’s and SportsEngine’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Heja
1 branded search term
- heja app
SportsEngine
1 branded search term
- sportsengine
Other head-to-heads among sports league management software

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