Heidrick & Struggles vs Korn Ferry:Which is searched more?
In August 2026, Korn Ferry had more branded searches than Heidrick & Struggles among executive search firms worldwide. Korn Ferry was estimated to have 110K branded searches compared to Heidrick & Struggles’ 66.2K, and held a 50.2% Share of Search versus Heidrick & Struggles’ 30.2%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Heidrick & Struggles or Korn Ferry?
Compare the firms that recruit senior leaders. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Korn Ferry, Heidrick & Struggles. The figures are in the table below the chart.
View monthly share of search table
| Month | Korn Ferry | Heidrick & Struggles |
|---|---|---|
| Oct 2025 | 46.7% | 34.2% |
| Nov 2025 | 49.7% | 29.9% |
| Dec 2025 | 54.7% | 26.9% |
| Jan 2026 | 47.9% | 35.1% |
| Feb 2026 | 49.1% | 29.5% |
| Mar 2026 | 49.8% | 29.9% |
| Apr 2026 | 53.2% | 26.1% |
| May 2026 | 49.7% | 29.9% |
| Jun 2026 | 54.8% | 26.9% |
| Jul 2026 | 54.8% | 26.9% |
| Aug 2026 | 50.2% | 30.2% |
| Sep 2026 | — | — |
How has the Heidrick & Struggles and Korn Ferry comparison changed over the last 12 months?
3 findings
- Korn Ferry was ahead of Heidrick & Struggles in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Heidrick & Struggles’ estimated Share of Search among executive search firms worldwide moved from 34.2% to 30.2%, and its estimated monthly branded searches moved from 99K to 66.2K.
- Across the 11 months ending August 2026, Korn Ferry’s estimated Share of Search among executive search firms worldwide moved from 46.7% to 50.2%, and its estimated monthly branded searches moved from 135K to 110K.
How did search popularity change for executive search firms worldwide in August 2026?
2 changes
In August 2026, Heidrick & Struggles gained estimated Share of Search among executive search firms worldwide, from 26.9% to 30.2%.
In August 2026, Korn Ferry lost estimated Share of Search among executive search firms worldwide, from 54.8% to 50.2%.
How each brand is measured
Brandwave collects information about searches that people make online using Heidrick & Struggles’ and Korn Ferry’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Heidrick & Struggles
3 branded search terms
- heidrick and struggles
- heidrick struggles
- heidrickstruggles
Korn Ferry
1 branded search term
- korn ferry
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.