Happy Returns vs Returnly:Which is more popular by branded search?
In August 2026, Happy Returns had more branded searches than Returnly among returns management platforms worldwide. Happy Returns was estimated to have 49.5K branded searches compared to Returnly’s 320, and held a 26.2% Share of Search versus Returnly’s 0.17%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Happy Returns or Returnly?
Compare the platforms used to manage ecommerce returns. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Happy Returns, Returnly. The figures are in the table below the chart.
View monthly share of search table
| Month | AfterShip | Happy Returns | Narvar | Loop Returns | Returnly |
|---|---|---|---|---|---|
| Oct 2025 | 49.3% | 31.9% | 14.3% | 4.3% | 0.31% |
| Nov 2025 | 47.5% | 31.1% | 17% | 4.2% | 0.3% |
| Dec 2025 | 52.6% | 28.5% | 15.6% | 3.1% | 0.23% |
| Jan 2026 | 50.2% | 27% | 18% | 4.5% | 0.32% |
| Feb 2026 | 50.3% | 26.9% | 18% | 4.4% | 0.32% |
| Mar 2026 | 48.3% | 25.9% | 21.2% | 4.3% | 0.31% |
| Apr 2026 | 48.3% | 26% | 21.2% | 4.3% | 0.25% |
| May 2026 | 46.9% | 30.9% | 16.9% | 5.1% | 0.2% |
| Jun 2026 | 47.6% | 30.5% | 16.7% | 5% | 0.2% |
| Jul 2026 | 54.6% | 22% | 17.9% | 5.4% | 0.17% |
| Aug 2026 | 50.9% | 26.2% | 17.5% | 5.3% | 0.17% |
| Sep 2026 | — | — | — | — | — |
How has the Happy Returns and Returnly comparison changed over the last 12 months?
3 findings
- Happy Returns was ahead of Returnly in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Happy Returns’ estimated Share of Search among returns management platforms worldwide moved from 31.9% to 26.2%, and its estimated monthly branded searches moved from 60.6K to 49.5K.
- Across the 11 months ending August 2026, Returnly’s estimated Share of Search among returns management platforms worldwide moved from 0.31% to 0.17%, and its estimated monthly branded searches moved from 590 to 320.
How did search popularity change for returns management platforms worldwide in August 2026?
2 changes

In August 2026, Happy Returns gained estimated Share of Search among returns management platforms worldwide, from 22% to 26.2%.

Estimated monthly branded searches for Returnly worldwide fell 45.8% over 11 measured months, from 590 to 320 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Happy Returns’ and Returnly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Happy Returns
2 branded search terms
- happy returns
- happyreturns.com
Returnly
1 branded search term
- returnly

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.