Brandwave

Halo vs NAPA Auto Parts:Which is searched more?

In September 2026, NAPA Auto Parts had more branded searches than Halo among jump Box brands worldwide. NAPA Auto Parts was estimated to have 1.5M branded searches compared to Halo’s 14.8K, and held a 65.5% Share of Search versus Halo’s 0.65%. These are worldwide searches for English-language branded terms.

Share of Search among jump Box brands worldwide in September 2026Which is more popular in search, Halo or NAPA Auto Parts?
Halo0.65%14.8K searches
vs
NAPA Auto Parts65.5%1.5M searches

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Which is more popular in search, Halo or NAPA Auto Parts?

Compare the jump box brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Halo and NAPA Auto Parts among jump Box brands worldwide, by month

Share of Search by month for NAPA Auto Parts, Halo. The figures are in the table below the chart.

View monthly share of search table
MonthNAPA Auto PartsDeWaltNOCOHalo
Oct 202565.9%29.6%3.8%0.65%
Nov 202560.7%33.3%5.4%0.49%
Dec 202560.4%33.1%6%0.49%
Jan 202663.8%28.6%7%0.63%
Feb 202665%29.2%5.3%0.52%
Mar 202665.6%29.4%4.4%0.53%
Apr 202665.8%29.5%4.1%0.53%
May 202665.8%29.5%4.1%0.53%
Jun 202665.8%29.5%4.1%0.53%
Jul 202669.9%25.6%3.9%0.56%
Aug 202665.7%29.5%4.1%0.65%
Sep 202665.5%29.4%4.4%0.65%

How has the Halo and NAPA Auto Parts comparison changed over the last 12 months?

  • NAPA Auto Parts was ahead of Halo in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Halo’s estimated Share of Search among jump Box brands worldwide held steady at 0.65%, and its estimated monthly branded searches held steady at 14.8K.
  • Across the 12 months ending September 2026, NAPA Auto Parts’ estimated Share of Search among jump Box brands worldwide moved from 65.9% to 65.5%, and its estimated monthly branded searches held steady at 1.5M.

How did search popularity change for jump Box brands worldwide in September 2026?

Neither Halo nor NAPA Auto Parts moved beyond provider rounding among jump Box brands in September 2026.

Other head-to-heads among jump Box brands

How each brand is measured

Brandwave collects information about searches that people make online using Halo’s and NAPA Auto Parts’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Halo

1 branded search term

  • halo swaddle

NAPA Auto Parts

1 branded search term

  • napa auto parts

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.