Brandwave

Halo vs Jumbo:Which is searched more?

In September 2026, Jumbo had more branded searches than Halo among funko Pop brands worldwide. Jumbo was estimated to have 9.1M branded searches compared to Halo’s 14.8K, and held a 37% Share of Search versus Halo’s 0.06%. These are worldwide searches for English-language branded terms.

Share of Search among funko Pop brands worldwide in September 2026Which is more popular in search, Halo or Jumbo?
Halo0.06%14.8K searches
vs
Jumbo37%9.1M searches

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Which is more popular in search, Halo or Jumbo?

Compare the funko pop brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Halo and Jumbo among funko Pop brands worldwide, by month

Share of Search by month for Jumbo, Halo. The figures are in the table below the chart.

View monthly share of search table
MonthDisney+JumboMINIArielGhostHaloMarvel
Oct 202559.6%32.8%4.4%3%0.08%0.05%0.04%
Nov 202560%33%4.4%2.4%0.08%0.04%0.04%
Dec 202556%37.5%4.1%2.3%0.07%0.04%0.02%
Jan 202663%28.4%4.6%3.8%0.08%0.06%0.02%
Feb 202658.3%32%5.2%4.3%0.1%0.05%0.02%
Mar 202659.7%32.8%4.4%3%0.09%0.04%0.02%
Apr 202655.1%37%4.9%2.7%0.1%0.05%0.02%
May 202655.1%37%4.9%2.7%0.1%0.05%0.02%
Jun 202655.1%37%4.9%2.7%0.08%0.05%0.04%
Jul 202655.1%37.1%4.9%2.7%0.08%0.05%0.01%
Aug 202660%33%4.4%2.4%0.07%0.05%0.04%
Sep 202655.1%37%4.9%2.7%0.07%0.06%0.02%

How has the Halo and Jumbo comparison changed over the last 12 months?

  • Jumbo was ahead of Halo in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Halo’s estimated Share of Search among funko Pop brands worldwide moved from 0.05% to 0.06%, and its estimated monthly branded searches held steady at 14.8K.
  • Across the 12 months ending September 2026, Jumbo’s estimated Share of Search among funko Pop brands worldwide moved from 32.8% to 37%, and its estimated monthly branded searches held steady at 9.1M.

How did search popularity change for funko Pop brands worldwide in September 2026?

  1. In September 2026, Jumbo gained estimated Share of Search among funko Pop brands worldwide, from 33% to 37%.

Other head-to-heads among funko Pop brands

How each brand is measured

Brandwave collects information about searches that people make online using Halo’s and Jumbo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Halo

1 branded search term

  • halo swaddle

Jumbo

1 branded search term

  • jumbo

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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