Brandwave

Griot's Garage vs RUPES:Which is more popular?

In September 2026, Griot's Garage and RUPES were level in searches among car polisher brands worldwide, with an estimated 27.1K versus 26.2K branded searches, at 0.81% and 0.79% of the total. When we asked ChatGPT and Google AI Overviews about car polisher brands, Griot's Garage and RUPES each appeared in four of the five answers. Griot's Garage and RUPES were each mentioned first in two of the four answers.

Among car polisher brands worldwide in September 2026

Who do people search for more?

Griot's Garage and RUPES are searched for about as often as each other.

Griot's Garage 27.1K searchesRUPES 26.2K searches

Who does AI mention more?

Both were mentioned in 4 of 5 answers.

Griot's Garage in 4 of 5RUPES in 4 of 5

Who does AI recommend more?

Each is named first in 2 of 4 answers.

Griot's Garage first in 2RUPES first in 2

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Top car polisher brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Griot's Garage and RUPES were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Griot's Garage and RUPES were each listed first in two of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. RUPES1st
  2. Griot's Garage2nd
  3. Adam's Polishes3rd
  4. FLEX4th
  5. Milwaukee5th
  6. DeWalt6th
  7. Ryobi–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Griot's Garage4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • RUPES4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Milwaukee3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Adam's Polishes3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • FLEX3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • DeWalt1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ryobi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about car polisher brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Griot's Garage or RUPES more popular in search?

This chart shows how often people search Google for Griot's Garage and RUPES by name. Each line represents a brand's share of searches for all seven car polisher brands we track, month by month, from English-language searches worldwide.

Griot's Garage and RUPES among car polisher brands worldwide, by month

Share of searches by month for Griot's Garage, RUPES. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeRyobiDeWaltGriot's GarageRUPESAdam's PolishesFLEX
Oct 202560.2%19.6%18.1%0.6%0.81%0.4%0.31%
Nov 202554%23.9%19.8%0.65%0.77%0.44%0.34%
Dec 202556.4%20.8%20.7%0.68%0.66%0.3%0.38%
Jan 202655.1%22.5%20.3%0.67%0.79%0.36%0.33%
Feb 202657.4%19.4%21.1%0.57%0.82%0.38%0.34%
Mar 202652.4%25.6%19.3%0.95%0.92%0.52%0.34%
Apr 202651.6%26.7%19%0.93%0.91%0.51%0.33%
May 202651.2%27.2%18.8%0.93%0.9%0.51%0.33%
Jun 202650.9%28.1%18.7%0.92%0.73%0.41%0.31%
Jul 202655.6%25.1%16.7%1%0.8%0.45%0.33%
Aug 202653.6%24.2%19.7%0.97%0.77%0.43%0.32%
Sep 202654.9%22.5%20.2%0.81%0.79%0.36%0.35%

How has the Griot's Garage and RUPES comparison changed over the last 12 months?

3 findings
  • The lead changed hands 3 times in the 12 months ending September 2026: Griot's Garage took it in December 2025, RUPES took it in January 2026, Griot's Garage took it in March 2026.
  • Across the 12 months ending September 2026, Griot's Garage’s share of searches among car polisher brands worldwide moved from 0.6% to 0.81%, and its estimated monthly branded searches moved from 22.2K to 27.1K.
  • Across the 12 months ending September 2026, RUPES’s share of searches among car polisher brands worldwide moved from 0.81% to 0.79%, and its estimated monthly branded searches moved from 30.3K to 26.2K.

How did search popularity change for car polisher brands worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Griot's Garage worldwide rose 22.1% over 12 measured months, from 22.2K to 27.1K in September 2026.

  2. Estimated monthly branded searches for RUPES worldwide fell 13.5% over 12 measured months, from 30.3K to 26.2K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Griot's Garage’s and RUPES’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Griot's Garage

1 branded search term

  • griots garage

RUPES

2 branded search terms

  • rupes
  • rupes polisher

How the Brand Demand Index is measured

Other head-to-heads among car polisher brands

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