Brandwave

Gretsch vs Harmony Guitars:Which is searched more?

In September 2026, Gretsch had more branded searches than Harmony Guitars among banjo brands worldwide. Gretsch was estimated to have 49.5K branded searches compared to Harmony Guitars’ 8.8K, and held a 3.1% Share of Search versus Harmony Guitars’ 0.56%. These are worldwide searches for English-language branded terms.

Share of Search among banjo brands worldwide in September 2026Which is more popular in search, Gretsch or Harmony Guitars?
Gretsch3.1%49.5K searches
vs
Harmony Guitars0.56%8.8K searches

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Which is more popular in search, Gretsch or Harmony Guitars?

Compare the banjo brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Gretsch and Harmony Guitars among banjo brands worldwide, by month

Share of Search by month for Gretsch, Harmony Guitars. The figures are in the table below the chart.

View monthly share of search table
MonthFenderGoodTimeIbanezEpiphoneGretschHarmony GuitarsGibson
Oct 202558.6%17.4%11.6%7.8%3.5%0.51%0.57%
Nov 202557.6%16.8%13.7%7.5%3.4%0.49%0.55%
Dec 202555.5%19.8%13.2%7.2%3.2%0.48%0.53%
Jan 202648.5%25.9%14.1%7.8%2.8%0.41%0.47%
Feb 202652.7%22.5%12.3%8.3%3%0.54%0.61%
Mar 202653.8%19.5%15.9%7.2%2.6%0.47%0.52%
Apr 202655%19.2%12.8%8.6%3.2%0.56%0.63%
May 202653.5%19.6%16.1%7.2%2.6%0.47%0.53%
Jun 202652.4%19.2%19.2%5.8%2.6%0.38%0.42%
Jul 202653%23.5%12.8%7%2.6%0.56%0.52%
Aug 202652.7%23.4%12.8%7%3.1%0.47%0.51%
Sep 202652.7%23.4%12.8%7%3.1%0.56%0.51%

How has the Gretsch and Harmony Guitars comparison changed over the last 12 months?

  • Gretsch was ahead of Harmony Guitars in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Gretsch’s estimated Share of Search among banjo brands worldwide moved from 3.5% to 3.1%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
  • Across the 12 months ending September 2026, Harmony Guitars’ estimated Share of Search among banjo brands worldwide moved from 0.51% to 0.56%, and its estimated monthly branded searches moved from 8.9K to 8.8K.

How did search popularity change for banjo brands worldwide in September 2026?

  1. In September 2026, Harmony Guitars rose from 7th to 6th among banjo brands worldwide.

  2. Estimated monthly branded searches for Gretsch worldwide fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.

Other head-to-heads among banjo brands

How each brand is measured

Brandwave collects information about searches that people make online using Gretsch’s and Harmony Guitars’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gretsch

1 branded search term

  • gretsch

Harmony Guitars

3 branded search terms

  • harmony banjo
  • harmony guitars
  • harmony mandolin

How the Brand Demand Index is measured

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