Brandwave

Gorilla Glue vs Scotch:Which is searched more?

In September 2026, Scotch had more branded searches than Gorilla Glue among double Sided Tape brands worldwide. Scotch was estimated to have 246K branded searches compared to Gorilla Glue’s 165K, and held a 58.4% Share of Search versus Gorilla Glue’s 39.2%. These are worldwide searches for English-language branded terms.

Share of Search among double Sided Tape brands worldwide in September 2026Which is more popular in search, Gorilla Glue or Scotch?
Gorilla Glue39.2%165K searches
vs
Scotch58.4%246K searches

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Which is more popular in search, Gorilla Glue or Scotch?

Compare the double sided tape brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Gorilla Glue and Scotch among double Sided Tape brands worldwide, by month

Share of Search by month for Scotch, Gorilla Glue. The figures are in the table below the chart.

View monthly share of search table
MonthScotchGorilla GlueStrong
Oct 202558.5%39.1%2.4%
Nov 202563.2%34.7%2.1%
Dec 202567.5%30.3%2.2%
Jan 202671.1%26.1%2.9%
Feb 202658.1%39%2.9%
Mar 202658.1%39%2.9%
Apr 202658.1%39%2.9%
May 202658.4%39.2%2.4%
Jun 202662.9%34.5%2.5%
Jul 202658.4%39.2%2.4%
Aug 202658.4%39.2%2.4%
Sep 202658.4%39.2%2.4%

How has the Gorilla Glue and Scotch comparison changed over the last 12 months?

  • Scotch was ahead of Gorilla Glue in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Gorilla Glue’s estimated Share of Search among double Sided Tape brands worldwide moved from 39.1% to 39.2%, and its estimated monthly branded searches moved from 201K to 165K.
  • Across the 12 months ending September 2026, Scotch’s estimated Share of Search among double Sided Tape brands worldwide moved from 58.5% to 58.4%, and its estimated monthly branded searches moved from 301K to 246K.

How did search popularity change for double Sided Tape brands worldwide in September 2026?

  1. Estimated monthly branded searches for Scotch worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.

  2. Estimated monthly branded searches for Gorilla Glue worldwide fell 17.9% over 12 measured months, from 201K to 165K in September 2026.

Other head-to-heads among double Sided Tape brands

How each brand is measured

Brandwave collects information about searches that people make online using Gorilla Glue’s and Scotch’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gorilla Glue

1 branded search term

  • gorilla glue

Scotch

1 branded search term

  • scotch

How the Brand Demand Index is measured

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