Google Earth Engine vs SafeGraph:Which is more popular?
In September 2026, Google Earth Engine had more branded searches than SafeGraph among geospatial analytics platforms worldwide. Google Earth Engine had about 135,000 branded searches, while SafeGraph had 1,000. Google Earth Engine made up 11.7% of all geospatial analytics platform searches we track, and SafeGraph accounted for 0.09%. When we asked ChatGPT and Google AI Overviews about geospatial analytics platforms, Google Earth Engine appeared in three of the four answers and SafeGraph in none.
Who do people search for more?
Google Earth Engine, about 135 searches for every 1 for SafeGraph
Who does AI mention more?
Google Earth Engine, mentioned in 3 of 4 answers, SafeGraph in 0
Who does AI recommend more?
Google Earth Engine, the only one of the two named
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Top geospatial analytics platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Google Earth Engine was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. SafeGraph did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Esri ArcGIS1st
CARTO2nd
QGIS3rd
Google Earth Engine4th
Mapbox5th
Foursquare–
SafeGraph–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
QGIS4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Esri ArcGIS4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Mapbox4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
CARTO4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Google Earth Engine3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Foursquare0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
SafeGraph0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about geospatial analytics platforms
4 answers
Asked ChatGPT
“Which geospatial analytics platform should I use?”
Asked ChatGPT
“What are the best geospatial analytics platforms?”
Asked ChatGPT
“What's the best geospatial analytics platform for location analysis?”
Searched Google, AI Overview
“geospatial analytics platform”
Searched Google, AI Overview
“location analytics software”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Google Earth Engine or SafeGraph more popular in search?
This chart shows how often people search Google for Google Earth Engine and SafeGraph by name. Each line represents a brand's share of searches for all seven geospatial analytics platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Google Earth Engine, SafeGraph. The figures are in the table below the chart.
View monthly share of searches table
| Month | QGIS | Esri ArcGIS | Google Earth Engine | Mapbox | Foursquare | CARTO | SafeGraph |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 37.8% | 26.5% | 13.8% | 13.8% | 5.1% | 2.8% | 0.2% |
| Nov 2025 | 37.9% | 26.2% | 13.9% | 13.9% | 5.1% | 2.8% | 0.16% |
| Dec 2025 | 38.4% | 26.7% | 11.5% | 14.1% | 6.3% | 2.8% | 0.17% |
| Jan 2026 | 40.6% | 23.8% | 12.2% | 14.9% | 5.5% | 3% | 0.17% |
| Feb 2026 | 41.3% | 24% | 10.1% | 15.2% | 6.8% | 2.5% | 0.17% |
| Mar 2026 | 37.2% | 26.1% | 11.1% | 13.6% | 9.1% | 2.7% | 0.16% |
| Apr 2026 | 37.4% | 26% | 13.7% | 13.7% | 6.2% | 2.8% | 0.16% |
| May 2026 | 40.2% | 23.3% | 12.1% | 14.7% | 6.6% | 3% | 0.14% |
| Jun 2026 | 39.1% | 22.7% | 14.4% | 14.4% | 6.4% | 2.9% | 0.2% |
| Jul 2026 | 39.4% | 22.8% | 14.4% | 14.4% | 5.3% | 3.5% | 0.14% |
| Aug 2026 | 39.1% | 22.6% | 14.3% | 14.3% | 5.3% | 4.3% | 0.11% |
| Sep 2026 | 39.1% | 27.4% | 11.7% | 11.7% | 6.4% | 3.5% | 0.09% |
How has the Google Earth Engine and SafeGraph comparison changed over the last 12 months?
3 findings
- Google Earth Engine was ahead of SafeGraph in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Google Earth Engine’s share of searches among geospatial analytics platforms worldwide moved from 13.8% to 11.7%, and its estimated monthly branded searches moved from 165K to 135K.
- Across the 12 months ending September 2026, SafeGraph’s share of searches among geospatial analytics platforms worldwide moved from 0.2% to 0.09%, and its estimated monthly branded searches moved from 2.4K to 1K.
How did search popularity change for geospatial analytics platforms worldwide in September 2026?
2 changes

In September 2026, Google Earth Engine lost share of searches among geospatial analytics platforms worldwide, from 14.3% to 11.7%.

Estimated monthly branded searches for SafeGraph worldwide fell 58.3% over 12 measured months, from 2.4K to 1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Google Earth Engine’s and SafeGraph’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Google Earth Engine
1 branded search term
- google earth engine
SafeGraph
1 branded search term
- safegraph
Other head-to-heads among geospatial analytics platforms

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