Brandwave

Goody vs Loop & Tie:Which is more popular?

In September 2026, Loop & Tie had more branded searches than Goody among corporate gifting platforms worldwide. Loop & Tie had about 2,400 branded searches, while Goody had 1,300. Loop & Tie made up 10.7% of all corporate gifting platform searches we track, and Goody accounted for 5.8%. When we asked ChatGPT and Google AI Overviews about corporate gifting platforms, Goody appeared in four of the five answers and Loop & Tie in three. Goody was mentioned before Loop & Tie in every answer that named either.

Among corporate gifting platforms worldwide in September 2026

Who do people search for more?

Loop & Tie, about 85% more searches than Goody

Loop & Tie 2.4K searchesGoody 1.3K searches

Who does AI mention more?

Goody, mentioned in 4 of 5 answers, Loop & Tie in 3

Goody in 4 of 5Loop & Tie in 3 of 5

Who does AI recommend more?

Goody, named ahead of Loop & Tie in 4 of 4 answers

Goody first in 4Loop & Tie never first

Follow Goody vs Loop & Tie and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top corporate gifting platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Goody was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Loop & Tie was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Goody was listed before Loop & Tie in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Goody1st
  2. Snappy2nd
  3. Sendoso3rd
  4. Reachdesk4th
  5. CorporateGift.com5th
  6. Loop & Tie6th
  7. Giftsenda–
  8. Postal–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Reachdesk4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Snappy4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Goody4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sendoso3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Loop & Tie3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • CorporateGift.com2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Giftsenda0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Postal0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about corporate gifting platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is Goody or Loop & Tie more popular in search?

This chart shows how often people search Google for Goody and Loop & Tie by name. Each line represents a brand's share of searches for all eight corporate gifting platforms we track, month by month, from English-language searches worldwide.

Goody and Loop & Tie among corporate gifting platforms worldwide, by month

Share of searches by month for Loop & Tie, Goody. The figures are in the table below the chart.

View monthly share of searches table
MonthSendosoReachdeskSnappyLoop & TieGoodyGiftsendaPostalCorporateGift.com
Oct 202544.3%15.6%19.1%12.8%3.5%3.5%0.74%0.39%
Nov 202538.2%16.6%20.4%13.6%4.9%4.9%0.98%0.42%
Dec 202525.7%9.2%30.9%20.7%7.5%5%0.54%0.44%
Jan 202641.1%14.6%21.9%11.7%5.3%4.1%1.1%0.36%
Feb 202647.2%16.7%16.7%8.8%4.6%4.1%0.97%0.97%
Mar 202649%17.4%17.4%7.5%4%3.5%0.83%0.36%
Apr 202644.6%19.6%16.1%10.7%4.5%3.2%0.76%0.49%
May 202648.4%21.2%14%9.1%4.2%1.9%0.82%0.34%
Jun 202646.8%20.5%16.8%8.9%4.1%1.8%0.79%0.33%
Jul 202648.4%21.3%14%9.2%4.3%1.9%0.68%0.34%
Aug 202644.7%19.7%16.1%13%3.9%1.7%0.49%0.31%
Sep 202644.7%19.6%16.1%10.7%5.8%2.1%0.62%0.31%

How has the Goody and Loop & Tie comparison changed over the last 12 months?

3 findings

How did search popularity change for corporate gifting platforms worldwide in September 2026?

2 changes
  1. In September 2026, Goody gained share of searches among corporate gifting platforms worldwide, from 3.9% to 5.8%.

  2. In September 2026, Loop & Tie lost share of searches among corporate gifting platforms worldwide, from 13% to 10.7%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Goody’s and Loop & Tie’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Goody

1 branded search term

  • ongoody

Loop & Tie

1 branded search term

  • loop and tie

How the Brand Demand Index is measured

Other head-to-heads among corporate gifting platforms

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.