Framestore vs The Mill:Which is more popular by branded search?
In August 2026, Framestore had more branded searches than The Mill among video production companies worldwide. Framestore was estimated to have 18.1K branded searches compared to The Mill’s 260, and held a 4.6% Share of Search versus The Mill’s 0.07%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Framestore or The Mill?
Compare the video production companies brands work with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Framestore, The Mill. The figures are in the table below the chart.
View monthly share of search table
| Month | Partizan | Framestore | MediaMonks | Pulse Films | MPC | The Mill |
|---|---|---|---|---|---|---|
| Oct 2025 | 90.1% | 6.6% | 1.3% | 1.1% | 0.7% | 0.22% |
| Nov 2025 | 90.8% | 6.7% | 1.1% | 0.89% | 0.37% | 0.14% |
| Dec 2025 | 93.6% | 4.6% | 0.9% | 0.5% | 0.31% | 0.1% |
| Jan 2026 | 92.4% | 5.6% | 0.89% | 0.74% | 0.31% | 0.1% |
| Feb 2026 | 89.3% | 8% | 1.3% | 0.84% | 0.39% | 0.17% |
| Mar 2026 | 87.2% | 9.6% | 1.6% | 1% | 0.38% | 0.14% |
| Apr 2026 | 92.5% | 5.6% | 0.89% | 0.74% | 0.22% | 0.1% |
| May 2026 | 87.6% | 9.6% | 1.3% | 1% | 0.38% | 0.14% |
| Jun 2026 | 82.4% | 13.6% | 1.8% | 1.4% | 0.54% | 0.29% |
| Jul 2026 | 89.7% | 8.1% | 1.1% | 0.71% | 0.32% | 0.12% |
| Aug 2026 | 94.1% | 4.6% | 0.61% | 0.41% | 0.18% | 0.07% |
| Sep 2026 | — | — | — | — | — | — |
How has the Framestore and The Mill comparison changed over the last 12 months?
3 findings
- Framestore was ahead of The Mill in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Framestore’s estimated Share of Search among video production companies worldwide moved from 6.6% to 4.6%, and its estimated monthly branded searches held steady at 18.1K.
- Across the 11 months ending August 2026, The Mill’s estimated Share of Search among video production companies worldwide moved from 0.22% to 0.07%, and its estimated monthly branded searches moved from 590 to 260.
How did search popularity change for video production companies worldwide in August 2026?
2 changes
In August 2026, Framestore lost estimated Share of Search among video production companies worldwide, from 8.1% to 4.6%.
Estimated monthly branded searches for The Mill worldwide fell 55.9% over 11 measured months, from 590 to 260 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Framestore’s and The Mill’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Framestore
1 branded search term
- framestore
The Mill
1 branded search term
- the mill vfx
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.