Flooring Superstore vs Tapi:Which is more popular by branded search?
In August 2026, Tapi had more branded searches than Flooring Superstore among carpet retailers worldwide. Tapi was estimated to have 165K branded searches compared to Flooring Superstore’s 33.1K, and held a 58.4% Share of Search versus Flooring Superstore’s 11.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Flooring Superstore or Tapi?
Compare the carpet retailers people shop with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Tapi, Flooring Superstore. The figures are in the table below the chart.
View monthly share of search table
| Month | Tapi | Carpetright | Flooring Superstore | Cormar | United Carpets | Abingdon Flooring |
|---|---|---|---|---|---|---|
| Oct 2025 | 46.1% | 30.7% | 11.3% | 6.2% | 5.1% | 0.67% |
| Nov 2025 | 51.2% | 23% | 12.6% | 6.9% | 5.6% | 0.74% |
| Dec 2025 | 55.5% | 20.4% | 11.1% | 7.4% | 5% | 0.53% |
| Jan 2026 | 50.4% | 22.6% | 12.4% | 8.3% | 5.5% | 0.73% |
| Feb 2026 | 80.5% | 8.9% | 4.8% | 3.3% | 2.2% | 0.35% |
| Mar 2026 | 81.8% | 7.4% | 4.9% | 3.3% | 2.2% | 0.36% |
| Apr 2026 | 57.6% | 17.3% | 11.6% | 7.7% | 5.2% | 0.66% |
| May 2026 | 59.4% | 14.6% | 11.9% | 8% | 5.3% | 0.86% |
| Jun 2026 | 61% | 15% | 12.2% | 6.7% | 4.5% | 0.7% |
| Jul 2026 | 55.1% | 16.5% | 13.5% | 9.1% | 4.9% | 0.78% |
| Aug 2026 | 58.4% | 17.5% | 11.7% | 6.4% | 5.2% | 0.67% |
| Sep 2026 | — | — | — | — | — | — |
How has the Flooring Superstore and Tapi comparison changed over the last 12 months?
3 findings
- Tapi was ahead of Flooring Superstore in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Flooring Superstore’s estimated Share of Search among carpet retailers worldwide moved from 11.3% to 11.7%, and its estimated monthly branded searches moved from 40.5K to 33.1K.
- Across the 11 months ending August 2026, Tapi’s estimated Share of Search among carpet retailers worldwide moved from 46.1% to 58.4%, and its estimated monthly branded searches held steady at 165K.
How did search popularity change for carpet retailers worldwide in August 2026?
2 changes
In August 2026, Tapi gained estimated Share of Search among carpet retailers worldwide, from 55.1% to 58.4%.
In August 2026, Flooring Superstore lost estimated Share of Search among carpet retailers worldwide, from 13.5% to 11.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Flooring Superstore’s and Tapi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Flooring Superstore
1 branded search term
- flooring superstore
Tapi
1 branded search term
- tapi
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.