Brandwave

FLIR vs Hioki:Which is more popular?

In September 2026, FLIR had more branded searches than Hioki among clamp meter brands worldwide. FLIR had about 40,500 branded searches, while Hioki had 24,600. FLIR made up 3.6% of all clamp meter brand searches we track, and Hioki accounted for 2.2%. When we asked ChatGPT and Google AI Overviews about clamp meter brands, Hioki appeared in three of the five answers and FLIR in none.

Among clamp meter brands worldwide in September 2026

Who do people search for more?

FLIR, about 65% more searches than Hioki

FLIR 40.5K searchesHioki 24.6K searches

Who does AI mention more?

Hioki, mentioned in 3 of 5 answers, FLIR in 0

Hioki in 3 of 5FLIR in 0 of 5

Who does AI recommend more?

Hioki, the only one of the two named

Hioki first in 3FLIR never named

Follow FLIR vs Hioki and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top clamp meter brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hioki was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. FLIR did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fluke1st
  2. Klein Tools2nd
  3. Hioki3rd
  4. Amprobe4th
  5. UNI-T5th
  6. Testo–
  7. FLIR–
  8. Extech–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fluke5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Klein Tools4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hioki3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Amprobe3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • UNI-T1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Testo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • FLIR0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Extech0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about clamp meter brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is FLIR or Hioki more popular in search?

This chart shows how often people search Google for FLIR and Hioki by name. Each line represents a brand's share of searches for all eight clamp meter brands we track, month by month, from English-language searches worldwide.

FLIR and Hioki among clamp meter brands worldwide, by month

Share of searches by month for FLIR, Hioki. The figures are in the table below the chart.

View monthly share of searches table
MonthUNI-TKlein ToolsTestoFlukeFLIRHiokiExtechAmprobe
Oct 202555.5%13.6%13.6%7.5%6.1%2.5%0.82%0.44%
Nov 202555.5%13.6%13.6%7.5%6.1%2.5%0.82%0.44%
Dec 202558.9%14.4%11.8%6.5%5.3%2.1%0.71%0.31%
Jan 202655.5%13.6%13.6%7.5%6.1%2.4%0.82%0.44%
Feb 202655.5%13.6%13.6%7.5%6.1%2.4%0.82%0.36%
Mar 202660.5%12.1%12.1%6.6%5.4%2.2%0.73%0.32%
Apr 202665.7%10.8%10.8%5.9%4%2%0.65%0.29%
May 202665.8%10.8%10.8%5.9%4%2%0.53%0.29%
Jun 202661.1%12.3%12.3%6.7%4.5%2.2%0.6%0.26%
Jul 202656.2%13.8%13.8%7.6%5.1%2.6%0.67%0.3%
Aug 202658.7%14.4%11.8%7.9%4.3%2.1%0.58%0.25%
Sep 202659.1%14.5%11.9%8%3.6%2.2%0.58%0.25%

How has the FLIR and Hioki comparison changed over the last 12 months?

3 findings
  • FLIR was ahead of Hioki in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, FLIR’s share of searches among clamp meter brands worldwide moved from 6.1% to 3.6%, and its estimated monthly branded searches moved from 60.5K to 40.5K.
  • Across the 12 months ending September 2026, Hioki’s share of searches among clamp meter brands worldwide moved from 2.5% to 2.2%, and its estimated monthly branded searches held steady at 24.6K.

How did search popularity change for clamp meter brands worldwide in September 2026?

1 change
  1. In September 2026, FLIR lost share of searches among clamp meter brands worldwide, from 4.3% to 3.6%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using FLIR’s and Hioki’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

FLIR

1 branded search term

  • flir

Hioki

2 branded search terms

  • hioki
  • hioki clamp meter

How the Brand Demand Index is measured

Other head-to-heads among clamp meter brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.