Fleetio vs Motive:Which is more popular by branded search?
In August 2026, Fleetio had more branded searches than Motive among fleet management software worldwide. Fleetio was estimated to have 33.1K branded searches compared to Motive’s 28.1K, and held a 13.6% Share of Search versus Motive’s 11.5%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Fleetio or Motive?
Compare the fleet management software households and businesses choose. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Fleetio, Motive. The figures are in the table below the chart.
View monthly share of search table
| Month | Geotab | Verizon Connect | Fleetio | Motive | Samsara | Teletrac Navman |
|---|---|---|---|---|---|---|
| Oct 2025 | 52% | 22.8% | 12.5% | 11.2% | 1.5% | <0.01% |
| Nov 2025 | 53.1% | 19.8% | 12.8% | 12.4% | 1.8% | <0.01% |
| Dec 2025 | 53.2% | 19.8% | 12.9% | 11.7% | 2.4% | <0.01% |
| Jan 2026 | 54.3% | 19.2% | 13.1% | 11.1% | 2.4% | <0.01% |
| Feb 2026 | 51.1% | 19.2% | 15% | 11.8% | 2.9% | <0.01% |
| Mar 2026 | 52.9% | 19.3% | 12.7% | 12.3% | 2.9% | <0.01% |
| Apr 2026 | 54.3% | 16.8% | 13.1% | 12.6% | 3.2% | <0.01% |
| May 2026 | 55.6% | 16.5% | 13.3% | 11.1% | 3.4% | <0.01% |
| Jun 2026 | 54.7% | 17.4% | 13.1% | 11% | 3.7% | <0.01% |
| Jul 2026 | 54.9% | 16.8% | 13.2% | 11.8% | 3.3% | <0.01% |
| Aug 2026 | 56.5% | 15.4% | 13.6% | 11.5% | 3% | 0% |
| Sep 2026 | — | — | — | — | — | — |
How has the Fleetio and Motive comparison changed over the last 12 months?
3 findings
- Fleetio was ahead of Motive in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Fleetio’s estimated Share of Search among fleet management software worldwide moved from 12.5% to 13.6%, and its estimated monthly branded searches held steady at 33.1K.
- Across the 11 months ending August 2026, Motive’s estimated Share of Search among fleet management software worldwide moved from 11.2% to 11.5%, and its estimated monthly branded searches moved from 29.7K to 28.1K.
How did search popularity change for fleet management software worldwide in August 2026?
0 changes
Neither Fleetio nor Motive moved beyond provider rounding among fleet management software in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Fleetio’s and Motive’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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