Brandwave

Fixflo vs Goodlord:Which is more popular by branded search?

In August 2026, Goodlord had more branded searches than Fixflo among lettings software worldwide. Goodlord was estimated to have 60.5K branded searches compared to Fixflo’s 12.1K, and held a 70.2% Share of Search versus Fixflo’s 14%. These are worldwide searches for English-language branded terms.

Share of Search among lettings software worldwide in August 2026Which is more popular in search, Fixflo or Goodlord?
Fixflo14%12.1K searches
vs
Goodlord70.2%60.5K searches

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Which is more popular in search, Fixflo or Goodlord?

Compare the lettings software buyers and sellers use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Fixflo and Goodlord among lettings software worldwide, by month

Share of Search by month for Goodlord, Fixflo. The figures are in the table below the chart.

View monthly share of search table
MonthGoodlordFixfloReapitJupixAltoArthur
Oct 202561.4%18.4%10%10%0.15%0.05%
Nov 202562.6%18.7%10.2%8.3%0.15%0.05%
Dec 202562.6%18.7%10.2%8.3%0.08%0.04%
Jan 202659.1%21.6%9.6%9.6%0.06%0.06%
Feb 202662.6%18.7%10.2%8.3%0.09%0.06%
Mar 202660.1%18%12%9.8%0.09%0.04%
Apr 202661.2%18.3%12.2%8.2%0.09%0.05%
May 202665.8%16.1%10.8%7.2%0.08%0.03%
Jun 202670.2%14%9.4%6.3%0.06%0.02%
Jul 202670.2%14%9.4%6.3%0.03%0.02%
Aug 202670.2%14%9.4%6.3%0.06%0.02%
Sep 2026——————

How has the Fixflo and Goodlord comparison changed over the last 12 months?

  • Goodlord was ahead of Fixflo in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Fixflo’s estimated Share of Search among lettings software worldwide moved from 18.4% to 14%, and its estimated monthly branded searches held steady at 12.1K.
  • Across the 11 months ending August 2026, Goodlord’s estimated Share of Search among lettings software worldwide moved from 61.4% to 70.2%, and its estimated monthly branded searches moved from 40.5K to 60.5K.

How did search popularity change for lettings software worldwide in August 2026?

  1. Estimated monthly branded searches for Goodlord worldwide rose 49.4% over 11 measured months, from 40.5K to 60.5K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Fixflo’s and Goodlord’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fixflo

1 branded search term

  • fixflo

Goodlord

1 branded search term

  • goodlord

How the Brand Demand Index is measured

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