Brandwave

FiiO vs Questyle:Which is more popular?

In October 2026, FiiO had more branded searches than Questyle among headphone amp and DAC brands worldwide. FiiO had about 128,000 branded searches, while Questyle had 4,400. FiiO made up 61.2% of all headphone amp and DAC brand searches we track, and Questyle accounted for 2.1%. When we asked ChatGPT and Google AI Overviews about headphone amp and DAC brands, FiiO appeared in all five answers and Questyle in none.

Among headphone amp and DAC brands worldwide in October 2026

Who do people search for more?

FiiO, about 29 searches for every 1 for Questyle

FiiO 128K searchesQuestyle 4.4K searches

Who does AI mention more?

FiiO, mentioned in every answer we collected

FiiO in 5 of 5Questyle in 0 of 5

Who does AI recommend more?

FiiO, the only one of the two named

FiiO first in 4Questyle never named

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Top headphone amp and DAC brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, FiiO appeared in all five answers. Questyle did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. FiiO1st
  2. iFi2nd
  3. Topping3rd
  4. Schiit4th
  5. JDS Labs5th
  6. Chord6th
  7. RME7th
  8. SMSL–
  9. Questyle–
  10. xDuoo–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • FiiO5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • iFi3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Topping3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Schiit2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Chord1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • JDS Labs1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • RME1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SMSL0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Questyle0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • xDuoo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about headphone amp and DAC brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.

Is FiiO or Questyle more popular in search?

This chart shows how often people search Google for FiiO and Questyle by name. Each line represents a brand's share of searches for all 11 headphone amp and DAC brands we track, month by month, from English-language searches worldwide.

FiiO and Questyle among headphone amp and DAC brands worldwide, by month

Share of searches by month for FiiO, Questyle. The figures are in the table below the chart.

View monthly share of searches table
MonthFiiOSMSLSchiitiFiToppingChordQuestylexDuooGustardJDS LabsRME
Nov 202557.8%9.1%9.1%7.2%3.5%2.5%2.7%2.2%1.5%2.7%1.8%
Dec 202558%9%9%7.5%3.4%2.8%2.7%2.2%1.5%2.2%1.8%
Jan 202655.9%8.9%8.9%8.6%3.4%2.8%2.7%2.2%2.2%2.2%2.2%
Feb 202656.9%10.3%8.4%8.1%3.4%2.6%2.5%2%1.7%2%2%
Mar 202657.3%10.1%8.2%8%3.3%3%2.5%2%1.6%2%2%
Apr 202659.2%8.7%8.7%7.9%2.9%2.7%2.1%2.1%1.7%1.7%2.1%
May 202659.8%8.6%8.6%7.8%2.8%2.3%2.6%2.1%1.7%2.1%1.7%
Jun 202658.4%9.3%9.3%8.1%3.1%2.4%2.8%1.9%1.5%1.9%1.5%
Jul 202662.3%8.6%8.6%6.4%2.7%2.2%2.6%1.7%1.4%2.1%1.4%
Aug 202661.1%8.7%8.7%7.5%2.9%2.2%2.6%2.1%1.4%1.7%1.2%
Sep 202656.9%11%8.9%9.1%3%1.9%2.7%2.2%1.4%1.8%1.2%
Oct 202661.2%10.6%8.7%6.5%2.9%2.2%2.1%1.7%1.4%1.4%1.4%

How has branded search for FiiO and Questyle changed worldwide over the last 12 months?

3 findings
  • FiiO was ahead of Questyle in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, FiiO’s share of searches among headphone amp and DAC brands worldwide moved from 57.8% to 61.2%, and its estimated monthly branded searches moved from 141K to 128K.
  • Across the 12 months ending October 2026, Questyle’s share of searches among headphone amp and DAC brands worldwide moved from 2.7% to 2.1%, and its estimated monthly branded searches moved from 6.6K to 4.4K.

How did search popularity change for headphone amp and DAC brands worldwide in October 2026?

2 changes
  1. In October 2026, FiiO gained share of searches among headphone amp and DAC brands worldwide, from 56.9% to 61.2%.

  2. In October 2026, Questyle lost share of searches among headphone amp and DAC brands worldwide, from 2.7% to 2.1%.

How are FiiO’s and Questyle’s branded searches counted?

10 search terms

Brandwave collects information about searches that people make online using FiiO’s and Questyle’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

FiiO

9 branded search terms

  • fiio amp
  • fiio btr5
  • fiio btr7
  • fiio dac
  • fiio k11
  • fiio k5 pro
  • fiio k7
  • fiio ka13
  • fiio ka17

Questyle

1 branded search term

  • questyle

How the Brand Demand Index is measured

Other head-to-heads among headphone amp and DAC brands

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