Factory vs OpenAI Codex:Which is more popular by branded search?
In August 2026, OpenAI Codex had more branded searches than Factory among AI coding tools worldwide. OpenAI Codex was estimated to have 4.4M branded searches compared to Factory’s 25.1K, and held a 35.9% Share of Search versus Factory’s 0.2%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Factory or OpenAI Codex?
Compare AI coding assistants, editors, and agents used by software developers, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for OpenAI Codex, Factory. The figures are in the table below the chart.
View monthly share of search table
| Month | OpenAI Codex | Claude Code | Cursor | GitHub Copilot | Windsurf | Cline | Factory |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 16.4% | 18.5% | 40.6% | 12.6% | 9.6% | 1.8% | 0.47% |
| Nov 2025 | 13.8% | 19.8% | 42.9% | 11.1% | 10.2% | 1.9% | 0.4% |
| Dec 2025 | 11.9% | 23.9% | 42.2% | 11.3% | 8.7% | 1.6% | 0.36% |
| Jan 2026 | 11% | 40.9% | 33.1% | 7.8% | 5.6% | 1.2% | 0.26% |
| Feb 2026 | 22.1% | 39.2% | 25.8% | 7.3% | 4.5% | 1% | 0.16% |
| Mar 2026 | 17.9% | 45.2% | 23.8% | 7.9% | 4% | 0.92% | 0.2% |
| Apr 2026 | 23.5% | 40.9% | 22% | 8.8% | 3.7% | 0.85% | 0.19% |
| May 2026 | 32.5% | 34.9% | 19.6% | 7.5% | 4.5% | 0.88% | 0.16% |
| Jun 2026 | 31.5% | 31.3% | 25.3% | 6.4% | 4.3% | 1% | 0.2% |
| Jul 2026 | 38.3% | 30.8% | 20.7% | 4.8% | 4% | 1.1% | 0.19% |
| Aug 2026 | 35.9% | 29.5% | 23.7% | 5.4% | 3.7% | 1.6% | 0.2% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Factory and OpenAI Codex comparison changed over the last 12 months?
3 findings
- OpenAI Codex was ahead of Factory in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Factory’s estimated Share of Search among AI coding tools worldwide moved from 0.47% to 0.2%, and its estimated monthly branded searches moved from 35.6K to 25.1K.
- Across the 11 months ending August 2026, OpenAI Codex’s estimated Share of Search among AI coding tools worldwide moved from 16.4% to 35.9%, and its estimated monthly branded searches moved from 1.2M to 4.4M.
How did search popularity change for AI coding tools worldwide in August 2026?
2 changes
In August 2026, OpenAI Codex lost estimated Share of Search among AI coding tools worldwide, from 38.3% to 35.9%.
Estimated monthly branded searches for Factory worldwide fell 29.3% over 11 measured months, from 35.6K to 25.1K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Factory’s and OpenAI Codex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Factory
14 branded search terms
- droid factory ai
- Factory AI
- factory ai agent
- factory ai agents
- factory ai cli
- factory ai coding
- factory ai droid
- factory ai droids
- factory ai pricing
- factory droid
- factory droid cli
- factory droids
- factory.ai
- what is factory ai
OpenAI Codex
28 branded search terms
- ai codex
- chatgpt codex
- Codex
- codex agent
- codex ai
- codex ai coding
- codex app
- codex chat gpt
- codex chatgpt
- codex cli
- codex coding
- codex desktop
- codex extension
- codex github
- codex ide
- codex mac
- codex open ai
- codex openai
- codex pricing
- codex vscode
- open ai codex
- openai codex
- openai codex cli
- openai codex download
- openai codex github
- openai codex pricing
- openai's codex
- openaicodex
Put your own brand in this comparison
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