ETQ vs Greenlight Guru:Which is more popular by branded search?
In August 2026, ETQ had more branded searches than Greenlight Guru among quality management software worldwide. ETQ was estimated to have 14.8K branded searches compared to Greenlight Guru’s 2.9K, and held a 32.9% Share of Search versus Greenlight Guru’s 6.4%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, ETQ or Greenlight Guru?
Compare the systems that manage quality and compliance. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for ETQ, Greenlight Guru. The figures are in the table below the chart.
View monthly share of search table
| Month | ETQ | MasterControl | Qualio | Dot Compliance | Greenlight Guru |
|---|---|---|---|---|---|
| Oct 2025 | 34.1% | 34.1% | 15.3% | 8.3% | 8.3% |
| Nov 2025 | 41.8% | 27.9% | 15.3% | 8.3% | 6.8% |
| Dec 2025 | 38.7% | 31.6% | 14.1% | 9.4% | 6.2% |
| Jan 2026 | 30.2% | 36.9% | 16.5% | 9% | 7.3% |
| Feb 2026 | 31.7% | 31.7% | 17.3% | 11.6% | 7.7% |
| Mar 2026 | 34.4% | 28.1% | 18.8% | 10.3% | 8.4% |
| Apr 2026 | 31.7% | 31.7% | 17.3% | 11.6% | 7.7% |
| May 2026 | 36.9% | 30.2% | 16.5% | 9% | 7.3% |
| Jun 2026 | 36.9% | 30.2% | 16.5% | 9% | 7.3% |
| Jul 2026 | 32.4% | 32.4% | 17.7% | 9.6% | 7.9% |
| Aug 2026 | 32.9% | 32.9% | 18% | 9.8% | 6.4% |
| Sep 2026 | — | — | — | — | — |
How has the ETQ and Greenlight Guru comparison changed over the last 12 months?
3 findings
- ETQ was ahead of Greenlight Guru in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, ETQ’s estimated Share of Search among quality management software worldwide moved from 34.1% to 32.9%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
- Across the 11 months ending August 2026, Greenlight Guru’s estimated Share of Search among quality management software worldwide moved from 8.3% to 6.4%, and its estimated monthly branded searches moved from 4.4K to 2.9K.
How did search popularity change for quality management software worldwide in August 2026?
2 changes
In August 2026, ETQ gained estimated Share of Search among quality management software worldwide, from 32.4% to 32.9%.
In August 2026, Greenlight Guru lost estimated Share of Search among quality management software worldwide, from 7.9% to 6.4%.
How each brand is measured
Brandwave collects information about searches that people make online using ETQ’s and Greenlight Guru’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
ETQ
1 branded search term
- etq
Greenlight Guru
1 branded search term
- greenlight guru
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.