Brandwave

Equals vs Formula Bot:Which is searched more?

In August 2026, Formula Bot had more branded searches than Equals among AI spreadsheet tools worldwide. Formula Bot was estimated to have 9.7K branded searches compared to Equals’ 50, and held a 51.4% Share of Search versus Equals’ 0.26%. These are worldwide searches for English-language branded terms.

Share of Search among AI spreadsheet tools worldwide in August 2026Which is more popular in search, Equals or Formula Bot?
Equals0.26%50 searches
vs
Formula Bot51.4%9.7K searches

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Which is more popular in search, Equals or Formula Bot?

Compare the AI tools that help build and analyse spreadsheets. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Equals and Formula Bot among AI spreadsheet tools worldwide, by month

Share of Search by month for Formula Bot, Equals. The figures are in the table below the chart.

View monthly share of search table
MonthFormula BotEquals
Oct 202538.1%0.27%
Nov 202533.8%0.23%
Dec 202541.9%0.38%
Jan 202632.2%0.27%
Feb 202633.1%0.35%
Mar 202632.8%0.24%
Apr 202636.9%0.18%
May 202628.1%0.17%
Jun 202636.9%0.19%
Jul 202646.3%0.24%
Aug 202651.4%0.26%
Sep 2026——

How has the Equals and Formula Bot comparison changed over the last 12 months?

  • Formula Bot was ahead of Equals in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Equals’ estimated Share of Search among AI spreadsheet tools worldwide moved from 0.27% to 0.26%, and its estimated monthly branded searches moved from 90 to 50.
  • Across the 11 months ending August 2026, Formula Bot’s estimated Share of Search among AI spreadsheet tools worldwide moved from 38.1% to 51.4%, and its estimated monthly branded searches moved from 12.8K to 9.7K.

How did search popularity change for AI spreadsheet tools worldwide in August 2026?

  1. In August 2026, Formula Bot overtook Numerous.ai to take the highest estimated Share of Search among AI spreadsheet tools worldwide, at 51.4%.

  2. Estimated monthly branded searches for Equals worldwide fell 44.4% over 11 measured months, from 90 to 50 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Equals’ and Formula Bot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Equals

1 branded search term

  • equals spreadsheet

Formula Bot

2 branded search terms

  • formula bot
  • formulabot

How the Brand Demand Index is measured

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