Brandwave

EcoTools vs Elemis:Which is more popular by branded search?

In August 2026, Elemis had more branded searches than EcoTools among body brush brands worldwide. Elemis was estimated to have 110K branded searches compared to EcoTools’ 27.1K, and held an 11.9% Share of Search versus EcoTools’ 2.9%. These are worldwide searches for English-language branded terms.

Share of Search among body brush brands worldwide in August 2026Which is more popular in search, EcoTools or Elemis?
EcoTools2.9%27.1K searches
vs
Elemis11.9%110K searches

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Which is more popular in search, EcoTools or Elemis?

Compare the body brush brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

EcoTools and Elemis among body brush brands worldwide, by month

Share of Search by month for Elemis, EcoTools. The figures are in the table below the chart.

View monthly share of search table
MonthBody ShopElemisHydreaEcoToolsRiffiMio
Oct 202571%14.2%11.6%2.9%0.25%0.03%
Nov 202572.1%17.8%8%2%0.21%0.02%
Dec 202578.1%12.9%7%1.7%0.23%0.02%
Jan 202671.3%14.3%11.7%2.3%0.31%0.03%
Feb 202671%14.2%11.6%2.9%0.31%0.02%
Mar 202672.9%12%12%2.9%0.26%0.03%
Apr 202669.1%13.9%13.9%2.8%0.37%0.03%
May 202670.9%14.2%11.6%2.9%0.38%0.02%
Jun 202668.7%13.7%13.7%3.4%0.36%0.03%
Jul 202668.7%13.7%13.7%3.4%0.36%0.03%
Aug 202672.8%11.9%11.9%2.9%0.39%0.02%
Sep 2026——————

How has the EcoTools and Elemis comparison changed over the last 12 months?

  • Elemis was ahead of EcoTools in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, EcoTools’ estimated Share of Search among body brush brands worldwide held steady at 2.9%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
  • Across the 11 months ending August 2026, Elemis’ estimated Share of Search among body brush brands worldwide moved from 14.2% to 11.9%, and its estimated monthly branded searches moved from 165K to 110K.

How did search popularity change for body brush brands worldwide in August 2026?

  1. In August 2026, Elemis lost estimated Share of Search among body brush brands worldwide, from 13.7% to 11.9%.

  2. Estimated monthly branded searches for EcoTools worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using EcoTools’ and Elemis’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

EcoTools

1 branded search term

  • ecotools

Elemis

1 branded search term

  • elemis

How the Brand Demand Index is measured

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