Brandwave

draw.io vs Mural:Which is more popular?

In September 2026, draw.io had more branded searches than Mural among online whiteboard platforms worldwide. draw.io had about 2.3 million branded searches, while Mural had 2,020. draw.io made up 39.3% of all online whiteboard platform searches we track, and Mural accounted for 0.03%. When we asked ChatGPT and Google AI Overviews about online whiteboard platforms, Mural appeared in three of the five answers and draw.io in none.

Among online whiteboard platforms worldwide in September 2026

Who do people search for more?

draw.io, about 1133 searches for every 1 for Mural

draw.io 2.3M searchesMural 2K searches

Who does AI mention more?

Mural, mentioned in 3 of 5 answers, draw.io in 0

Mural in 3 of 5draw.io in 0 of 5

Who does AI recommend more?

Mural, the only one of the two named

Mural first in 3draw.io never named

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Top online whiteboard platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Mural was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. draw.io did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Miro1st
  2. FigJam2nd
  3. Microsoft Whiteboard3rd
  4. Mural4th
  5. Excalidraw5th
  6. Lucidspark6th
  7. Lucidchart7th
  8. draw.io–
  9. Whimsical–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Miro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • FigJam5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Microsoft Whiteboard5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Excalidraw4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mural3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lucidchart1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lucidspark1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • draw.io0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Whimsical0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about online whiteboard platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is draw.io or Mural more popular in search?

This chart shows how often people search Google for draw.io and Mural by name. Each line represents a brand's share of searches for all nine online whiteboard platforms we track, month by month, from English-language searches worldwide.

draw.io and Mural among online whiteboard platforms worldwide, by month

Share of searches by month for draw.io, Mural. The figures are in the table below the chart.

View monthly share of searches table
Monthdraw.ioMiroExcalidrawLucidchartFigJamMicrosoft WhiteboardLucidsparkMuralWhimsical
Oct 202536.5%36.6%8.8%13.1%2.7%1.8%0.54%0.05%<0.01%
Nov 202540.3%33.1%9.7%11.8%3%1.6%0.49%0.05%<0.01%
Dec 202539.9%33%11.8%9.6%3.6%1.6%0.48%0.04%<0.01%
Jan 202639.7%33%11.7%9.6%3.6%1.9%0.48%0.05%<0.01%
Feb 202639.4%32.9%11.6%11.6%2.4%1.6%0.39%0.05%<0.01%
Mar 202639.7%32.6%11.7%11.7%2.4%1.6%0.39%0.04%<0.01%
Apr 202640%32.8%11.8%11.8%2%1.3%0.32%0.05%<0.01%
May 202643.4%29.4%12.8%10.5%2.2%1.4%0.29%0.04%<0.01%
Jun 202639.3%32.4%14.2%9.5%2.9%1.3%0.39%0.05%<0.01%
Jul 202638.1%31.2%16.8%9.2%2.8%1.5%0.32%0.05%<0.01%
Aug 202637.6%30.8%16.5%9%4.1%1.5%0.46%0.05%<0.01%
Sep 202639.3%32.1%14.1%9.4%3.5%1.3%0.26%0.03%<0.01%

How has the draw.io and Mural comparison changed over the last 12 months?

3 findings
  • draw.io was ahead of Mural in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, draw.io’s share of searches among online whiteboard platforms worldwide moved from 36.5% to 39.3%, and its estimated monthly branded searches held steady at 2.3M.
  • Across the 12 months ending September 2026, Mural’s share of searches among online whiteboard platforms worldwide moved from 0.05% to 0.03%, and its estimated monthly branded searches moved from 2.9K to 2K.

How did search popularity change for online whiteboard platforms worldwide in September 2026?

2 changes
  1. In September 2026, draw.io gained share of searches among online whiteboard platforms worldwide, from 37.6% to 39.3%.

  2. Estimated monthly branded searches for Mural worldwide fell 30.3% over 12 measured months, from 2.9K to 2K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using draw.io’s and Mural’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

draw.io

2 branded search terms

  • diagrams net
  • draw io

Mural

2 branded search terms

  • mural co
  • mural whiteboard

How the Brand Demand Index is measured

Other head-to-heads among online whiteboard platforms

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