Brandwave

Dole vs Sainsbury's:Which is more popular by branded search?

In August 2026, Sainsbury's had more branded searches than Dole among canned fruit brands worldwide. Sainsbury's was estimated to have 9.1M branded searches compared to Dole’s 301K, and held a 47.9% Share of Search versus Dole’s 1.6%. These are worldwide searches for English-language branded terms.

Share of Search among canned fruit brands worldwide in August 2026Which is more popular in search, Dole or Sainsbury's?
Dole1.6%301K searches
vs
Sainsbury's47.9%9.1M searches

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Which is more popular in search, Dole or Sainsbury's?

Compare the canned fruit brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Dole and Sainsbury's among canned fruit brands worldwide, by month

Share of Search by month for Sainsbury's, Dole. The figures are in the table below the chart.

View monthly share of search table
MonthSainsbury'sTescoPrincesLibby'sDoleDel Monte
Oct 202548.8%39.9%6.5%2.9%1.3%0.48%
Nov 202544.4%44.4%7.3%2.2%1.2%0.53%
Dec 202545.3%45.3%6.1%1.8%0.82%0.55%
Jan 202646%37.6%11.3%3.4%1.2%0.55%
Feb 202645.8%37.5%11.2%3.4%1.5%0.55%
Mar 202647.9%39.2%7.9%2.9%1.6%0.58%
Apr 202646.1%37.7%11.3%2.8%1.5%0.55%
May 202644.7%36.6%13.4%2.7%1.5%1.2%
Jun 202651%34.1%10.2%2.5%1.7%0.5%
Jul 202648%39.3%7.9%2.4%1.9%0.48%
Aug 202647.9%39.2%7.9%2.9%1.6%0.58%
Sep 2026——————

How has the Dole and Sainsbury's comparison changed over the last 12 months?

  • Sainsbury's was ahead of Dole in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Dole’s estimated Share of Search among canned fruit brands worldwide moved from 1.3% to 1.6%, and its estimated monthly branded searches moved from 246K to 301K.
  • Across the 11 months ending August 2026, Sainsbury's’ estimated Share of Search among canned fruit brands worldwide moved from 48.8% to 47.9%, and its estimated monthly branded searches held steady at 9.1M.

How did search popularity change for canned fruit brands worldwide in August 2026?

  1. Estimated monthly branded searches for Dole worldwide rose 22.4% over 11 measured months, from 246K to 301K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Dole’s and Sainsbury's’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dole

1 branded search term

  • dole

Sainsbury's

1 branded search term

  • sainsburys

How the Brand Demand Index is measured

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