Brandwave

Discord vs Messenger:Which is searched more?

In September 2026, Discord had more branded searches than Messenger among messaging apps worldwide. Discord was estimated to have 30.4M branded searches compared to Messenger’s 13.6M, and held a 9.4% Share of Search versus Messenger’s 4.2%. These are worldwide searches for English-language branded terms.

Share of Search among messaging apps worldwide in September 2026Which is more popular in search, Discord or Messenger?
Discord9.4%30.4M searches
vs
Messenger4.2%13.6M searches

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Which is more popular in search, Discord or Messenger?

Compare the messaging apps people chat on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Discord and Messenger among messaging apps worldwide, by month

Share of Search by month for Discord, Messenger. The figures are in the table below the chart.

View monthly share of search table
MonthWhatsAppDiscordMessengerSignalViberWeChat
Oct 202579.7%13.1%5.9%0.43%0.53%0.35%
Nov 202580.7%13.3%4.9%0.44%0.44%0.29%
Dec 202577.4%15.6%5.7%0.51%0.51%0.34%
Jan 202677.4%15.6%5.7%0.51%0.51%0.34%
Feb 202679.7%13.1%5.9%0.53%0.53%0.29%
Mar 202680.7%13.3%4.9%0.44%0.44%0.29%
Apr 202682.8%11.1%5%0.37%0.45%0.3%
May 202680.8%13.3%4.9%0.36%0.44%0.29%
Jun 202682.8%11.1%5%0.37%0.45%0.3%
Jul 202682.9%11.1%5%0.3%0.37%0.3%
Aug 202680.8%13.3%4.9%0.36%0.36%0.29%
Sep 202685.5%9.4%4.2%0.31%0.31%0.25%

How has the Discord and Messenger comparison changed over the last 12 months?

  • Discord was ahead of Messenger in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Discord’s estimated Share of Search among messaging apps worldwide moved from 13.1% to 9.4%, and its estimated monthly branded searches moved from 37.2M to 30.4M.
  • Across the 12 months ending September 2026, Messenger’s estimated Share of Search among messaging apps worldwide moved from 5.9% to 4.2%, and its estimated monthly branded searches moved from 16.6M to 13.6M.

How did search popularity change for messaging apps worldwide in September 2026?

  1. In September 2026, Discord lost estimated Share of Search among messaging apps worldwide, from 13.3% to 9.4%.

  2. In September 2026, Messenger lost estimated Share of Search among messaging apps worldwide, from 4.9% to 4.2%.

Other head-to-heads among messaging apps

How each brand is measured

Brandwave collects information about searches that people make online using Discord’s and Messenger’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Discord

1 branded search term

  • discord

Messenger

1 branded search term

  • messenger

How the Brand Demand Index is measured

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Put your own brand in this comparison

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